Facebook Ad Targeting

  • How to Target Local Customers With Facebook Ads

    … local customers with Facebook Ads. #1: Choose Your Ad Type You can target any type of Facebook ad to a local audience, including four designed specifically for local marketers; you just need to pinpoint your desired geographic area for the audience in your targeting options. To get started, go to your Facebook Ads Manager and click on Create Ad. From…

    Social Media Examinerin Facebook- 8 readers -
  • How to Create Instagram Ads

    … Account to Facebook Before you can start advertising on Instagram, you need to connect your Instagram account to your Facebook page. This will allow you to create your ads in Facebook Power Editor. To get started, go to your Facebook page and click Settings in the top-right corner. In the left column, click Instagram Ads and then click the Add…

    Social Media Examinerin Social How To's- 26 readers -
  • Why You Should Take Advantage Of Facebook’s Multicultural Affinity Targeting

    … The United States is becoming more multicultural each year. According to the latest Census, Hispanics, African Americans and Asian Americans make up one-third of the current US population, and minorities are on their way to becoming a majority of Americans by 2043. Marketers are increasingly recognizing the business imperative behind targeting…

    Nanigans- 16 readers -
  • How to Improve Your Facebook Ads With Customer Reviews

    … your ad, here are a few ways to get better results: Make sure your ads target the right audience. When setting up Facebook ad targeting, be specific rather than general. Target direct niche competitors, not big brands. Plus, avoid targeting Facebook’s default interests. You want your UGC to closely relate to the exact audience you’re targeting…

    Social Media Examinerin Social Facebook How To's- 19 readers -
  • 21 Ways to Improve Your Facebook Ads With Ad Targeting

    … campaigns. What do you think? Which combinations have you tried? What targeting works best for your business? Please share your thoughts and recommendations in the comments. Tips for improving Facebook ads with ad targeting. Tags: customer behavior, customer interest targeting, facebook, facebook ad, facebook ad targeting, facebook advertising, facebook targeting, rocco alberto baldassarre, target audeince …

    Rocco Alberto Baldassarre/ Social Media Examinerin Social Facebook- 24 readers -
  • Facebook Carousel Ads for Mobile: This Week in Social Media

    … load as much as ten times faster than standard mobile web articles, so you get to the stories you want to read instantly.” Facebook Adds Call Now Button to Local Awareness Ads: “By adding a ‘Call Now’ button, customers can call you right from your ad in the News Feed.” “The Call Now button is available for local awareness ads in Australia, Brazil…

    Cindy King/ Social Media Examinerin Social- 25 readers -
  • 15 Ways to Optimize Your Facebook Ads

    … and right-column ads separately. Facebook allows you to customize your targeting for desktops in a submenu of the Placement menu at the Ad Set level. #3: Test Different Images Images are the most important element of your ads and the number-one factor when people decide whether to click a post. Test out different images and find the ones…

    Rocco Alberto Baldassarre/ Social Media Examinerin Social Facebook- 30 readers -
  • Pinterest Business Analytics: This Week in Social Media

    … Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Pinterest Offers New Business Analytics: “…we’re excited to announce a new, smarter analytics tool to help businesses worldwide continue to improve how…

    Cindy King/ Social Media Examinerin Social- 24 readers -
  • Facebook Ads: Creative Application to Help Your Marketing

    … include in your offer. How remarketing works on Facebook Facebook came out this year with Website Custom Audiences, which are another form of retargeting or remarketing. Rick explains that you use these audiences by placing a Website Custom Audience (or remarketing) pixel on your website. The pixel tracks website visitors who are also Facebook users…

    Michael Stelzner/ Social Media Examinerin Social- 32 readers -
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