Facebook Ad Targeting

  • How to Target Local Customers With Facebook Ads

    … local customers with Facebook Ads. #1: Choose Your Ad Type You can target any type of Facebook ad to a local audience, including four designed specifically for local marketers; you just need to pinpoint your desired geographic area for the audience in your targeting options. To get started, go to your Facebook Ads Manager and click on Create Ad. From…

    Social Media Examinerin Facebook- 10 readers -
  • How to Create Facebook Ads With Emails: 5 Creative Ideas

    … used Facebook ads in tandem with your email marketing? What tactics have worked best for you? Please share your thoughts in the comments below. Tips for creating Facebook ads with emails. Tags: audience segment, email, email content, email list, email marketing, email subscribers, engagement metrics, facebook, facebook ad targeting, facebook ads, facebook carousel ads, facebook cross promotion, facebook custom audiences, jd prater, lookalike audiences, target email subscribers, targeted ad delivery …

    Social Media Examinerin Social EMail Facebook How To's- 29 readers -
  • How to Create Instagram Ads

    … ad targeting options are also available for Instagram ads. These include location, demographics, interests, actions and more. With Instagram ads, you set your target audience preferences in the same way as you do for Facebook ads. Set your audience preferences. Keep in mind you don’t have to use all of the targeting options. The only options…

    Social Media Examinerin Social How To's- 27 readers -
  • Why You Should Take Advantage Of Facebook’s Multicultural Affinity Targeting

    … The United States is becoming more multicultural each year. According to the latest Census, Hispanics, African Americans and Asian Americans make up one-third of the current US population, and minorities are on their way to becoming a majority of Americans by 2043. Marketers are increasingly recognizing the business imperative behind targeting…

    Nanigans- 18 readers -
  • How to Improve Your Facebook Ads With Customer Reviews

    … your ad, here are a few ways to get better results: Make sure your ads target the right audience. When setting up Facebook ad targeting, be specific rather than general. Target direct niche competitors, not big brands. Plus, avoid targeting Facebook’s default interests. You want your UGC to closely relate to the exact audience you’re targeting…

    Social Media Examinerin Social Facebook How To's- 19 readers -
  • Facebook Carousel Ads for Mobile: This Week in Social Media

    … Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Carousel Ad Format is Now Available for Mobile: “Given the success of carousel link ads”, Facebook is extending the format to mobile app ads…

    Cindy King/ Social Media Examinerin Social- 25 readers -
  • 15 Ways to Optimize Your Facebook Ads

    … and right-column ads separately. Facebook allows you to customize your targeting for desktops in a submenu of the Placement menu at the Ad Set level. #3: Test Different Images Images are the most important element of your ads and the number-one factor when people decide whether to click a post. Test out different images and find the ones…

    Rocco Alberto Baldassarre/ Social Media Examinerin Social Facebook- 32 readers -
  • Pinterest Business Analytics: This Week in Social Media

    … they work, with meaningful insights about what their customers are interested in.” Use Pinterest Business Analytics to “get advice on how to increase impressions, clicks and repins so you can refine your Pinterest strategy and reach more people.” Facebook Offers Bandwidth Ad Targeting: “Our hope is that mobile network targeting can improve…

    Cindy King/ Social Media Examinerin Social- 28 readers -
  • Facebook Ads: Creative Application to Help Your Marketing

    … include in your offer. How remarketing works on Facebook Facebook came out this year with Website Custom Audiences, which are another form of retargeting or remarketing. Rick explains that you use these audiences by placing a Website Custom Audience (or remarketing) pixel on your website. The pixel tracks website visitors who are also Facebook users…

    Michael Stelzner/ Social Media Examinerin Social- 41 readers -
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