Facebook Advertising For Dummies

  • AHA Likes Facebook Ads for List Marketing

    … test click rates and engagement before we launch in a bigger way across the site. Content marketing has also provided more traction than regular ads. When you give people relevant content that’s useful and engaging to read, you end up building a more loyal audience with higher retention. RK: In terms of paid, earned and owned media, what…

    AllTwitterin Facebook- 16 readers -
  • Dartmouth Researchers High on Facebook Ads for Marijuana Study

    … participants in the Dartmouth study. It didn’t take the researchers long to see results. In fact, Dustin Lee—a postdoctoral fellow who oversaw the study, along with Ben Crosier and Alan Budney—explained that using Facebook as a recruiting channel took a fraction of the time and money it typically takes to acquire a statistically relevant panel using…

    AllTwitterin Social Facebook- 25 readers -