Facebook Advertising Trends

  • Q1 2016 Global Facebook Advertising Benchmark Infographic

    …In a recent earnings call with investors, Facebook reported that its ad revenue in Q1 2016 grew by 57% to an astonishing $5.2 billion. Rising ad spend in mobile video and higher returns for retailers are just a few key trends driving monster growth in Facebook advertising this year. Where are Nanigans customers spending their 2016 digital marketing budgets, and what ad units are driving the most ROI? Get the inside scoop from our latest infographic: Want a 360 degree view […]…

    Nanigansin Social- 8 readers -
  • 5 Trends Fueling Facebook Advertising In 2016

    … The world of digital marketing is constantly evolving, and the same holds true for the year ahead. In 2016, several trends are expected to surge in importance, such as video’s increasing popularity, international markets taking center stage and a growing understanding of the value of in-house advertising. These trends will most certainly have…

    Nanigansin Social Facebook Retargeting- 17 readers -
  • 5 Digital Marketing Trends Impacting 2016 Facebook and Instagram Advertising

    … channel for advertisers throughout 2016. 4. ROI Is The Metric That Matters Marketers are under constant pressure to prove the value of their advertising efforts. This capability is especially important in 2016, when ROI will be thrust even further into the spotlight as new measurement, optimization and automation tools make it easier to track digital…

    Nanigansin Social Facebook- 15 readers -
  • Nanigans Releases Q1 2014 Facebook Advertising Trends Report

    …Nanigans released a Q1 2014 Facebook Advertising Trends Report today for advertisers on Facebook. The report provides key metrics and insights for performance marketers and CMOs looking to maximize their Facebook advertising return on investment (ROI). Our data shows that brands were willing to pay more for advertising in the first quarter of 2014…

    Laurie Cutts/ Nanigansin Social- 8 readers -