Facebook Advertising Trends

  • Q1 2016 Global Facebook Advertising Benchmark Infographic

    …In a recent earnings call with investors, Facebook reported that its ad revenue in Q1 2016 grew by 57% to an astonishing $5.2 billion. Rising ad spend in mobile video and higher returns for retailers are just a few key trends driving monster growth in Facebook advertising this year. Where are Nanigans customers spending their 2016 digital marketing budgets, and what ad units are driving the most ROI? Get the inside scoop from our latest infographic: Want a 360 degree view […]…

    Nanigansin Social- 9 readers -
  • 5 Trends Fueling Facebook Advertising In 2016

    … and dynamic product ads. These developments, combined with Facebook’s unparalleled audience reach and targeting capabilities, has made the platform a powerful marketing force. Future additions to its advertising capabilities in the year ahead means Facebook will retain its title as a leading channel for digital advertisers aiming to find and retain…

    Nanigansin Social Facebook Retargeting- 22 readers -
  • 5 Digital Marketing Trends Impacting 2016 Facebook and Instagram Advertising

    … The world of digital advertising moves quickly, and staying on top of trends can be a challenge for even the savviest performance marketers. To help position marketing teams for success, we’ve broken down some key factors that Facebook and Instagram advertisers should incorporate into 2016 planning and budgets. 1. Mobile Continues To Dominate…

    Nanigansin Social Facebook- 18 readers -
  • Nanigans Releases Q1 2014 Facebook Advertising Trends Report

    …Nanigans released a Q1 2014 Facebook Advertising Trends Report today for advertisers on Facebook. The report provides key metrics and insights for performance marketers and CMOs looking to maximize their Facebook advertising return on investment (ROI). Our data shows that brands were willing to pay more for advertising in the first quarter of 2014…

    Laurie Cutts/ Nanigansin Social- 14 readers -