Facebook Audience

  • How To Grow Your Facebook Audience in 7 Days

    … One of the challenges I see very often when it comes to Facebook marketing is that people are many times trying to market to their friends and family from their Facebook profile instead of building a targeted audience that they can market to from their fan page. There are 3 main reasons why this doesn’t work well: Often times your friends…

    Amy Starr Allenin Social Facebook How To's- 11 readers -
  • The Rise of People-Based Marketing and Advertising

    …. But it has some incredible advantages over typical targeting and segmentation processes. Signal and Econsultancy surveyed 358 senior North American brand marketers and agency media buyers to understand the impact and future of addressable media within their organizations. We discovered that advertisers are ready to increase their investments…

    Douglas Karr/ Marketing Technology Blog- 18 readers -