Facebook Audience

  • The Rise of People-Based Marketing and Advertising

    … In their whitepaper on People-Based Marketing, Atlas provides some interesting statistics on people-based marketing and advertising. While spending more time on mobile overall, 25% of people use 3 or more devices per day, and 40% of people switch devices to complete an activity Tweet This! What is People-Based Marketing? Some applications…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • 4 Ways to Use Dark Facebook Posts for Business

    … right of the dialog box, choose the post type (Link, Photo, Video, Status or Offer), and then fill in the details for your post. Make sure to select This Post Will Only Be Used as an Ad (in the lower-left corner) so the post won’t appear on your Facebook page. 5. Next, choose interest categories and/or add keywords for specific interests…

    Social Media Examinerin Social Facebook- 16 readers -
  • How to Grow Your Facebook Fans Without a Budget

    … without a budget. #1: Guest Curate for Other Pages Curating content for other pages is a great way to network with other people in your industry, while increasing your own visibility and reach. Choose 5 to 10 successful Facebook pages run by companies offering services complementary to yours, since they share your target audience. Your expertise…

    Social Media Examinerin Social Facebook How To's- 31 readers -
  • Quick Reference Guide for Facebook Marketers

    … of your Facebook account settings here. Be sure that you regularly check your privacy settings and timeline and tagging settings, and review apps that have permission to access your Facebook account. Regularly review your Facebook account settings. Edit Your Follower Settings Go to your follower settings to open up your Facebook profile to allow…

    Kristi Hines/ Social Media Examinerin Social Facebook- 15 readers -
  • 3 Ways to Optimize Facebook Ads for Better Results

    …, there is little to no information on the exact category or type of Facebook users who are converting through your ad. #2: Compare Duplicate Ad Performance This may come as a surprise, but I’m advising you not to create too many ad variants just yet. Don’t jump right into A/B testing. Designing good ad creative takes real time and effort, yet so…

    Jason How/ Social Media Examinerin Social Facebook- 11 readers -
  • How to Make Your Facebook Marketing Work for B2B

    … Do you target other businesses? Are you struggling to generate more Facebook engagement? Facebook marketing can work well for B2B companies, but you may have to rethink how you use your Facebook page. In this article you’ll discover four tips that can help you make Facebook work for your B2B company or client. #1: Understand Your Audience…

    Ben Harper/ Social Media Examinerin Social- 16 readers -
Get the top posts daily into your mailbox!