Facebook Audience Insights

  • Facebook Audience Overlap: Find Commonalities Between Audiences

    … before adding the Social Media Examiner interest; after, it was 39k. In other words, we just found the overlap between the two! Now, this is quite manual, and we don’t get any pretty venn diagrams. We also can’t find overlap between two Custom Audiences, Lookalike Audiences or Saved Audiences in Audience Insights. Compared to Detailed Targeting…

    Jon Loomer/ Jon Loomer Digitalin Social- 14 readers -
  • How to Use Social Media Insights to Improve Your Marketing

    … Activity to see analytics for a specific tweet. Why is this information beneficial? Because it lets you see what content is working (what your audience likes) and what isn’t. This helps you refine your content strategy to post about topics that your followers care about. #2: Discover Fan Insights on Facebook Facebook offers its own version of analytics…

    Social Media Examinerin Social How To's- 21 readers -
  • Facebook Audience Insights: 5 Groups You Should Analyze

    … If you’re a marketer, you need to do your research. It’s imperative you understand your audience so that you can craft the right message to reach the right people. Smart marketers are using a free Facebook tool called Audience Insights. It allows you to break down audiences to learn a whole lot about them, including: Age and Gender Lifestyle…

    Jon Loomer/ Jon Loomer Digitalin Social- 35 readers -
  • While You Weren’t Looking, Facebook Advertising Got Huge

    … a business succeeding without digital advertising in its mix. Facebook deserves the credit for its own turnaround. The company brought its advertising game to a new level last year with the release of Facebook Custom Audiences and Facebook Audience Insights, two tools that make advertising on the network a slam-dunk decision. I can target…

    Relevancein Social Facebook- 15 readers -
  • How Many Facebook Fans Visit Your Website or Convert?

    … in for an ebook? Or purchased a product? You can do this, and it isn’t even connected to running Facebook ads. How valuable are your Facebook fans? Here’s how to find out how many have visited your website or converted… The Incomplete Data Most Marketers See Facebook gives marketers a ton of data, but much of what we see in Insights doesn’t give us…

    Jon Loomer/ Jon Loomer Digitalin Social How To's- 20 readers -
  • How to Use Advanced Facebook Ad Targeting

    … How are your Facebook ads performing? Are you targeting the right people? If you want your ads to perform better, combine Facebook Graph Search and Audience Insights data to increase advertising ROI. In this article I’ll share how to plan better Facebook ad campaigns with audience targeting. Why Use Advanced Targeting? To achieve…

    Kandice Linwright/ Social Media Examinerin Social How To's- 15 readers -
  • Six Facebook Marketing Tips From the Pros

    … her improv comedy skills to blog as Grandma Mary, Social Media Edutainer. What do you think? What’s your best Facebook marketing tip today? Please share your thoughts and comments below. Tweet Tags: ab test, cindy king, create a facebook ad, facebook, facebook audience insights, facebook boosted post, facebook marketing, facebook remarketing, facebook tip, facebook tool, website custom audience …

    Cindy King/ Social Media Examinerin Social- 27 readers -
Get the top posts daily into your mailbox!