Facebook Engagement Custom Audiences

  • Target Those Who Share Links to Facebook From Your Website

    … Facebook appears to be on the verge of adding a new valuable targeting method for publishers: Target users who have shared articles from your website. I say “appears to be” because I had it for a very short period of time today. I was so excited that I forgot to take more than a single screengrab. Then the feature was taken away from me…

    Jon Loomer/ Jon Loomer Digitalin Social- 9 readers -
  • Facebook Canvas Custom Audiences: How to Create

    … into a remarketing black hole. Facebook Canvas Custom Audiences To fill this hole, Facebook has quietly begun to roll out Canvas Custom Audiences (it’s not clear how many advertisers have access to this or when all will have it). It’s one more addition to the Engagement on Facebook Custom Audience toolbox. Within Audiences, click the drop-down to create…

    Jon Loomer/ Jon Loomer Digital- 13 readers -