Facebook Lookalike Audience

  • 6 Unique Ways to Target Your Facebook Ads

    … demographics. Make sure that you don’t target an audience that is too specific. Because many Facebook users don’t login every day, targeting too narrow a group may not yield the results you’re looking for. You can access the Behaviors and More Demographics areas from either the Ads Manager or Power Editor. #4: Show Ads to People on a Mobile Phone Within…

    Andrea Vahl/ Social Media Examinerin Social Facebook- 35 readers -
  • How to Use Targeted Facebook Ads to Promote an Event

    …. Doing a mini-campaign like this isn’t always necessary, but it can be effective, particularly for paid events. At this stage of the game, I suggest you use any of these Facebook ad options: boosted posts, event ads, post engagement ads or lookalike audiences. Boosting a post offers a number of ways to target your Facebook ad. I frequently…

    John Haydon/ Social Media Examinerin Social How To's- 39 readers -