Facebook Marketing News And Information

  • 10 Recent Changes Impacting Facebook Advertisers

    … Facebook has made a flurry of updates during the past month or so. Updates include… Blocking Ad Blockers Control the Ads You See News Feed Updates Redesigned Pages Rolling Out New Video Metrics New Publisher Tools for 360 Video Custom Audiences Based on Time on Websites Updates to Lead Ads Updates to Facebook Live Conversion…

    Jon Loomer/ Jon Loomer Digital- 14 readers -
  • F8 2016: It’s a Good Time to Be a Publisher on Facebook

    … a Facebook app. Then on the left hand side, click “Facebook Platform” and select “Sharing Insights.” I now get to see all kinds of interesting anonymous information about the types of people sharing my articles to Facebook (no matter how they shared). You’ll be shown a list of your most shared articles based on the time period selected at the top right…

    Jon Loomer/ Jon Loomer Digitalin Social- 25 readers -
  • Facebook 20-Percent Text Rule: Is It Changing?

    … I can’t even tell you the number of times I’ve been tweeted, emailed or messaged about the supposed obliteration of the Facebook 20-percent text rule in ad images during the past week. People hate that rule, and some were stumbling on evidence that it was no more. Here’s an example of a tweet: I think Facebook have dropped the 20% Text Rule…

    Jon Loomer/ Jon Loomer Digitalin Social- 28 readers -
  • Facebook Lead Ads Simplify Opt-in Forms, and They Will Be AWESOME

    … can be cumbersome. With Lead Ads, contact information users give to Facebook, including email addresses, will automatically populate. It’s now two simple taps. First click the call-to-action button, like “Subscribe,” and then confirm by clicking “Submit.” No more manually filling out forms! With Lead Ads, advertisers can have Facebook auto-fill…

    Jon Loomer/ Jon Loomer Digitalin Social- 35 readers -
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