Facebook Mobile

  • Two Platforms, One Image: Repurposing Ad Creative For Facebook and Instagram

    … such as a split-screen style and bright pop of color. Because the image is uncomplicated and straightforward, it reads well for both Instagram’s primarily mobile audience as well as desktop and mobile Facebook users. Aerie When Aerie announced that it would no longer retouch the models featured in its ad campaigns, the retailer made headlines. As one…

    Nanigansin Social Facebook- 13 readers -
  • 4 Perfect Mobile-Optimized Ad & Landing Page Pairs

    … and the landing page. It also puts a mobile-friendly feature front-and-center, making it easy for users to explore all the looks the collection has to offer. DISH Step 1 DISH’s Facebook ad immediately jumps out at mobile users with its bright colors and simplistic, flat design. Step 2 When users click through to the company’s landing page, they’re treated…

    Nanigansin Social- 15 readers -
  • Facebook and YouTube Lead Mobile App Usage in 2015: This Week in Social Media

    … to “explain what [they have] built” and how they will be “working with [their] partners in the years ahead.” Twitter Celebrates the New Year With Special Hashtag-Activated Emoji: Twitter created a “special celebration emoji [that] will be unlocked when people include the hashtag #HappyNewYear in English – or one of over 35 other languages – at the end…

    Social Media Examinerin Social- 27 readers -
  • Google Embraces Podcasting: This Week in Social Media

    … or Android. They let you add slow motion, fast-forward, or rewind effects to your video.” Facebook Updates Notification Tab for Mobile: Facebook rolled out a new “expanded, personalized notifications tab in the Facebook app.” . Facebook Rolls Out Message Requests for Messenger: Facebook is “removing the ‘Other Folder’ that was only accessible…

    Social Media Examinerin Social Google- 19 readers -
  • Mobile Purchase Uptick Signals Shift In Online Retail Shopper Behavior

    … like in the future, and how online retailers can adapt to this shift towards mCommerce. Mobile buying is on the rise According to eMarketer, mobile devices have finally left behind the browsing stigma. Next year, 73.9% of US mobile shoppers are slated to use their smartphones or tablets to make a purchase, instead of just using them to research…

    Nanigans- 13 readers -
  • Social Media Marketing Trends Gaining Traction in 2015: New Research

    …! What do you think? Did you see these trends coming? What surprises you? Will you explore podcasting or how your company can use Facebook and other channel buy buttons? Leave your comments and questions below. Statista and Pew study images created with Placeit. Tags: complexe sale, facebook mobile, mobile marketing, social media research, social media roi, social media trend, social on mobile, social selling, suzanne delzio …

    Social Media Examinerin Social- 33 readers -
  • 6 Unique Ways to Target Your Facebook Ads

    … demographics. Make sure that you don’t target an audience that is too specific. Because many Facebook users don’t login every day, targeting too narrow a group may not yield the results you’re looking for. You can access the Behaviors and More Demographics areas from either the Ads Manager or Power Editor. #4: Show Ads to People on a Mobile Phone Within…

    Andrea Vahl/ Social Media Examinerin Social Facebook- 28 readers -
  • Messenger Reaches 500 Million

    … to make it the best possible messaging experience. Messenger was the first of our standalone apps, and unlike our core Facebook apps, it focused on one use case – messaging. With Messenger, you can reach people instantly. It is just as fast as SMS but gives you the ability to express yourself in ways that SMS can’t. You can send stickers or videos…

    Facebook Newsroom- 4 readers -
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