Facebook News

  • The Advertising Principles That Guide Facebook’s Decisions

    …, and even life events we have a plethora of ways to get our brand in front of potential customers. However, with all these options one must ask the question. At what point do we need to be asking if Facebook is being responsible enough with all the data it keeps on its users? Facebook has made news recently for its advertising platform…

    PPC Hero- 6 readers -
  • Pinterest Expands Ad Retargeting: This Week in Social Media

    … and Twitter.” Like with any other Periscope broadcast, viewers “can send comments and hearts, and watch live in the Periscope and Twitter apps as well as on the web at Periscope.tv.” Periscope shows examples of how news organizations, brands, and other live video creators have used Producer as it was being tested over the past few weeks. Broadcasters…

    Social Media Examinerin Social Retargeting- 30 readers -
  • Facebook Releases Campaign Planner Ad Tool: This Week in Social Media

    … Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Launches Campaign Planner for Facebook and Instagram: Facebook rolled out Campaign Planner, “a standalone tool for media planners to draft…

    Social Media Examinerin Social- 26 readers -
  • Instagram Rolls Out Save Draft Feature: This Week in Social Media

    … and new features on Instagram (3:29) and new business tools and longer character limits on Twitter (18:30). Subscribe to future shows here. More News to Note YouTube Adopts New Crowdsourced Moderation Program: YouTube launched YouTube Heroes, a new crowdsourced moderation program comprised of “a global community of volunteer contributors that help…

    Social Media Examinerin Social- 21 readers -
  • Carousel Ads: Creative Ways To Attract & Convert Customers [SlideShare]

    …When marketers invest time in building compelling interactive ads, engagement increases and greater return on ad spend follows. According to Facebook, Carousel Link Ads drive 30-50% lower cost-per-conversion and 20-30% lower cost-per click than single-image link ads. As advertisers continue to flock to this direct response unit, companies with eye…

    Nanigans- 13 readers -
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