Facebook: News Feed

  • Facebook turns sound on by default in videos, debuts TV apps

    … feed, with the sound fading in and out as pass through each video. Facebook hopes you are cool with an audible news feed because that will make the company cooler with advertisers, like Unilever and its agency GroupM that only buy video ads that run with the sound on, as well as brands, publishers and creators that have had to rethink…

    Marketing Landin Social Facebook- 16 readers -
  • Fixing Facebook’s fake news issue

    … and the News Feed itself? Other action Facebook is taking Facebook is looking at incorporating signals into their algorithms that will help predetermine a story might be fake news. For example, if actually reading a story makes a user less likely to share it, then chances are high that the article is misleading or does not reflect the claims made…

    Kristine Schachinger/ Marketing Landin Social Facebook- 24 readers -
  • 2016: The Year in Social Media

    … and celebrities to produce live streams and inserting ads within some broadcasts. Twitter signed deals with the NFL, CBS, Bloomberg, Cheddar and others to air ad-supported TV-style and actual TV broadcasts on its service. And both Facebook and Twitter ramped up their efforts to get normal people to live-stream on their platforms, as did Instagram and YouTube…

    Marketing Landin Social Facebook Twitter- 29 readers -
  • Facebook Live will spin up 360-degree streaming to match YouTube

    … more reasons for viewers to be interested in live streams on Facebook. Sports teams could use to give people a better of view of what it’s like to watch a game in their stadiums; same goes for music festivals. News publishers could use it to give an even rawer on-the-ground look at breaking news events. And brands could use it when they have…

    Marketing Landin Social Facebook- 22 readers -
  • Facebook discloses new measurement errors, continues to hone its math

    … Math is hard, even for Facebook. And it’s getting harder to trust Facebook’s math, even as the social network fine-tunes its calculations. For the third time since September, Facebook is disclosing new measurement errors. The two new errors affected the reaction counts Facebook reports on Pages’ Live videos as well as the engagement figures…

    Marketing Landin Social Facebook- 18 readers -
  • The trouble with truth

    … Since the election, there’s been a lot of discussion about fake news and its ability to sway masses into potentially false perceptions. Clearly, creating false perceptions in mass media is a dangerous thing, and it can sway public opinion and policy greatly. But what about search engines and other content distributors? Even before the US…

    Janet Driscoll Miller/ Marketing Landin SEO Google Facebook- 14 readers -
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