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… Many of the changes with Facebook in recent years are to bridge the gap between companies and consumers so that Facebook can drive commerce, and ultimately take advertising market share from Google. To do that, they have been improving their search capabilities. Now that more consumers are utilizing Facebook to do searches, it’s absolutely key…
… bidding and ad serving tools, but there are a number of options that are easily looked over if you are not paying attention. Let’s look at 3 quick optimizations that you can use today if you want more manual control over your Facebook campaigns. It isn’t an exhaustive list by far, but should help you on the road to more manual control. 1…
March 14, 2013 How To Optimize Your Business Facebook Page for Graph Search Want your business Facebook page to stand out from the crowd? Implement these kick-ass Facebook Page optimization techniques and you’ll be way ahead of the competition! Stand out from the crowd ... Facebook introduced Graph Search – the Facebook Search Engine – back in January 2013.