Facebook Organic Reach

  • Facebook Ad Engagement: The Problem With “Too Much”

    … Is it possible to get “too much” Facebook ad engagement? I started asking that when ads that got great engagement received a high percentage of organic distribution. I know, the question sounds ridiculous. Especially since Facebook marketers are notorious for complaining about their lack of organic reach on posts that weren’t ads. But we never…

    Jon Loomer/ Jon Loomer Digitalin Social- 13 readers -
  • What Facebook’s Brand Warning Really Means For Marketers

    … Published 1 min ago 43 While it took them almost a year to warm us all up to the idea, Facebook has finally thrown down the organic reach gauntlet publicly, saying that promotional brand page posts are going to be further filtered out of people’s newsfeeds. This after the alleged September 2013 organic reach controversy that saw some…

    Jason Falls/ Relevancein Facebook- 11 readers -
  • Creative Ways to Boost Your Facebook Organic Reach

    … In January 2015, Facebook implemented an algorithm change that limits the number of promotional Page posts that show up in users’ News Feeds. Now, users see much fewer ‘like my product’ announcements, promotions, or sweepstakes. The algorithm change also targets brand posts that “reuse the exact same content for ads.” Changes like these have…

    Ritika Puri/ Hootsuitein Social Facebook- 15 readers -
  • One Powerful Reason to Keep Your Facebook Page

    … I’ve never been a big fan of Facebook. And while some businesses (like cafes) need to be on the platform, I really only kept mine going because I was too lazy to delete it. But now I’m glad I didn’t. And with the recent announcement that Facebook is killing organic reach I wanted to write a post about one powerful reason to keep your Facebook…

    Blog Tyrantin Social- 6 readers -
  • No, Facebook Organic Page Reach Is Not Dead

    … Want to drive lots of website traffic? Report on the death of a celebrity before it’s true. Granted, no one will respect your content once they realize that your report was false, but it’s great for clicks. The same applies to marketing and tech blogs. If you want clicks, just report that organic reach is dead for Facebook pages. Run a Google…

    Jon Loomer/ Jon Loomer Digitalin Social- 17 readers -
  • The Facebook and Google Duopoly

    … in early 2014: Source: SimilarWeb Ten months on, Buzzfeed’s social traffic levels have yet to achieve their early 2014 peak, although it has seen some incremental gains lately. Upworthy, Viralnova and Buzzfeed’s traffic loss is analogous to the hit taken by content farms such as eHow when Google’s Panda update was released, which also focused…

    Relevancein Social SEO Google Facebook- 9 readers -
  • How a Facebook Page Grew Their Organic Reach 219% in 30 Days

    If you’re a business on Facebook, there’s a good chance you’ve been fighting the organic reach battle. In the last year-and-a-half, Facebook organic reach has gone from around 16 percent per post to as little as 1 percent per post. To give you an example of the effect on businesses, my company’s Facebook Page has 74,000 fans.

    Jim Belosic/ Search Engine Journal- 9 readers -
  • Coming clean on Facebook reach

    … companies is AgoraPulse, and my friend Emeric Ernoult The company’s founder) was kind enough to share his raw data with Tom Webster and I to dissect on our latest episode of The Marketing Companion podcast. We were able to dive into the numbers behind 8,000 Facebook pages over the past 12 months and we found some surprising facts: More than 70…

    {grow}in Social- 6 readers -
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