Facebook Organic Reach

  • Facebook Ad Engagement: The Problem With “Too Much”

    … Is it possible to get “too much” Facebook ad engagement? I started asking that when ads that got great engagement received a high percentage of organic distribution. I know, the question sounds ridiculous. Especially since Facebook marketers are notorious for complaining about their lack of organic reach on posts that weren’t ads. But we never…

    Jon Loomer/ Jon Loomer Digitalin Social- 12 readers -
  • What Facebook’s Brand Warning Really Means For Marketers

    … Published 1 min ago 43 While it took them almost a year to warm us all up to the idea, Facebook has finally thrown down the organic reach gauntlet publicly, saying that promotional brand page posts are going to be further filtered out of people’s newsfeeds. This after the alleged September 2013 organic reach controversy that saw some…

    Jason Falls/ Relevancein Facebook- 10 readers -
  • Creative Ways to Boost Your Facebook Organic Reach

    … created a rumor that organic reach is dead. Like many things in marketing, there’s more to the story—much more. Organic reach isn’t ‘dead’ per se; it’s simply shifting with algorithm changes that draw clearer distinctions between ads and socially-driven content. Small businesses can still use Facebook to build brand awareness and generate organic…

    Ritika Puri/ Hootsuitein Social Facebook- 14 readers -
  • One Powerful Reason to Keep Your Facebook Page

    … Page going. It’s actually a pretty obvious one. What’s the story about organic Facebook reach? Over the years there have been so many stories about all the different crappy things Facebook was allegedly doing with organic reach. Some people were really upset by it. Others saw it and kind of understood it was all part of the business…

    Blog Tyrantin Social- 6 readers -
  • No, Facebook Organic Page Reach Is Not Dead

    … Want to drive lots of website traffic? Report on the death of a celebrity before it’s true. Granted, no one will respect your content once they realize that your report was false, but it’s great for clicks. The same applies to marketing and tech blogs. If you want clicks, just report that organic reach is dead for Facebook pages. Run a Google…

    Jon Loomer/ Jon Loomer Digitalin Social- 16 readers -
  • The Facebook and Google Duopoly

    … David. In March, Social@Ogilvy released a study that showed organic Facebook reach had declined sharply, from 12 percent in October 2013 to six percent in February 2014: Source: Social@Ogilvy Facebook acknowledged this decline in a June post titled “Organic Reach on Facebook: Your Questions Answered”. With more content in the News Feed than ever…

    Relevancein Social SEO Google Facebook- 8 readers -
  • Coming clean on Facebook reach

    … companies is AgoraPulse, and my friend Emeric Ernoult The company’s founder) was kind enough to share his raw data with Tom Webster and I to dissect on our latest episode of The Marketing Companion podcast. We were able to dive into the numbers behind 8,000 Facebook pages over the past 12 months and we found some surprising facts: More than 70…

    {grow}in Social- 5 readers -
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