Facebook Organic Reach

  • Facebook Ad Engagement: The Problem With “Too Much”

    … Is it possible to get “too much” Facebook ad engagement? I started asking that when ads that got great engagement received a high percentage of organic distribution. I know, the question sounds ridiculous. Especially since Facebook marketers are notorious for complaining about their lack of organic reach on posts that weren’t ads. But we never…

    Jon Loomer/ Jon Loomer Digitalin Social- 17 readers -
  • What Facebook’s Brand Warning Really Means For Marketers

    … outlet. In order to get your promotional content seen, you’re going to need to pay for the exposure. Here’s where brands and pundits are getting what Facebook said all wrong, though. Facebook has never said that all brand posts are being turned off. It has specifically pointed out posts that: Solely push people to buy a product or install an app…

    Jason Falls/ Relevancein Facebook- 15 readers -
  • Creative Ways to Boost Your Facebook Organic Reach

    … created a rumor that organic reach is dead. Like many things in marketing, there’s more to the story—much more. Organic reach isn’t ‘dead’ per se; it’s simply shifting with algorithm changes that draw clearer distinctions between ads and socially-driven content. Small businesses can still use Facebook to build brand awareness and generate organic…

    Ritika Puri/ Hootsuitein Social Facebook- 17 readers -
  • One Powerful Reason to Keep Your Facebook Page

    … I’ve never been a big fan of Facebook. And while some businesses (like cafes) need to be on the platform, I really only kept mine going because I was too lazy to delete it. But now I’m glad I didn’t. And with the recent announcement that Facebook is killing organic reach I wanted to write a post about one powerful reason to keep your Facebook…

    Blog Tyrantin Social- 7 readers -
  • No, Facebook Organic Page Reach Is Not Dead

    … Want to drive lots of website traffic? Report on the death of a celebrity before it’s true. Granted, no one will respect your content once they realize that your report was false, but it’s great for clicks. The same applies to marketing and tech blogs. If you want clicks, just report that organic reach is dead for Facebook pages. Run a Google…

    Jon Loomer/ Jon Loomer Digitalin Social- 19 readers -
  • The Facebook and Google Duopoly

    … significant of which is that the entire industry and endeavor of SEO is solely focused on one dominant player. Facebook Rises Recently we noticed a striking traffic trend emerge. Since August, our clients’ collective social referrals grew at an unprecedented pace, rising at a rate three times the growth of organic search: From August to November…

    Relevancein Social SEO Google Facebook- 11 readers -
  • Coming clean on Facebook reach

    … percent of all companies across 104 industry designations had a decline in organic reach of 30 percent or more in the past year. I think it is accurate to say the decline in Facebook reach has been incredibly steep and rapid. While Facebook brand pages reach an average of 6 percent of their fans, there is wide variation by company and industry…

    {grow}in Social- 8 readers -
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