Facebook Standard Events

  • The Importance of the Facebook Pixel

    … an opt-in or product. That’s just scratching the surface, but you get the point. I’ve created hundreds — even thousands — of these audiences that are critical to my success. 2. Standard Events With Standard Events, you can inject a little bit of extra code on specific pages to tell Facebook that a general type of event happened. Standard Events…

    Jon Loomer/ Jon Loomer Digitalin Social- 27 readers -
  • Facebook Custom Conversions: A Beginner’s Guide

    … The new Facebook pixel has frustrated and confused marketers. Do you need the new pixel? How do you set it up? Should you get rid of the old pixel? What about the conversion pixel? These questions can’t all be answered in this blog post. I’ll do my best to exhaust this topic in my next Power Hitters Club workshop on December 9 (available only…

    Jon Loomer/ Jon Loomer Digitalin Social- 14 readers -