• Openings and New Hires at Momentfeed, Bango, Valpak

      Openings and New Hires at Momentfeed, Bango, Valpak September 23, 2016 by Geoff Michener Leave a Comment Filed Under: News Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. Please send him a message via LinkedIn if you’d like to share any job changes. (Plus, scroll down for jobs on offer now.

      Geoff Michener/ Street Fight- 9 readers -
  • LBMA Podcast: Facebook, Factual, Uber and Adtile

    … LBMA Podcast: Facebook, Factual, Uber and Adtile July 1, 2016 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Adelaide Zoo, MCX, Uber + Alipay, Nesa Solutions, Tywst, Posterscope + Lamar, Facebook + Factual, Verve, Adtile, Broadsign + TINT, Digerati Magazine. …

    Asif Khan/ Street Fightin Facebook- 17 readers -
  • Openings and New Hires at Empyr, Matchcraft, xAd and CBS Local

    … to his appointment, Wiener spent six years as SVP of content, community and operations at CBS Local Digital. Before CBS, Wiener worked in various roles at Dow Jones and NBC Universal. EVP Named at Promoboxx Promoboxx has hired Barth Getto as EVP sales. Getto spent the last seven years at Biz Unite (the business unit of CCA Global Partners…

    Geoff Michener/ Street Fight- 7 readers -
  • Online Reviews Providing Insights That Help Brands Compete

    …, CRM data, and other inputs used today by companies such as 4INFO, Factual, and Placed, which are working to build a holistic view of consumer behavior and intent. Visible differentiators like average star ratings may prove less valuable in the long run than the actual content of consumer reviews, once brands mine review data for the insights it contains. Damian Rollison is director of product at Brandify. He can be reached via Twitter. …

    Damian Rollison/ Street Fightin Google Facebook Twitter- 14 readers -
  • Why We Still Search for ‘Starbucks’ on Google Maps

    … 2011 and nearly doubled over the last year, with 80% coming on mobile. Basically, brand equity tied to ubiquity, consistency, or more generally, meeting a variety of needs loses value proportionally to the ability of an intelligent app to predict consumer intent. Vikas Gupta is director of marketing and operations at Factual. …

    Street Fightin Google- 7 readers -
  • Factual CEO: Machine Learning Could Upend Local Search

    … Gil Elbaz has built his life around numbers. The Los Angeles native spent time as an engineer at IBM in the early 1990s before he made his name building the technology behind AdSense, the product that helped Google turn a popular product into an exceedingly profitable business. These days, Elbaz runs Factual, the L.A.-based startup that provides…

    Steven Jacobs/ Street Fight- 13 readers -
  • LBMA Podcast: Factual’s Dashboards, Foursquare/Twitter

    … platforms from Lamar and Posterscope; Is Foursquare working with Twitter?; Get to orbit with PocketQube; Scandic brings the hotel room to you; RoyalMail gets into 3D printing; M&A news from TuneCore, Qualcomm and Movido plus our resource of the week is the Simon Venture Group accelerator. Top stories of the week 1. Factual adds dashboards…

    Asif Khan/ Street Fightin Social Twitter- 11 readers -
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