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How Customers Feel About Your Advertising (Research) As marketer you invest in advertising to achieve goals such as extending your brand, expanding your audience, and increasing leads. Yet, do you know what your target audience’s advertising preferences are? Even more important, do you know if your audiences wants to communicate with your business at all? And if so, where d ...
… a true story well.” – Ann Handley “Make the customer the hero of your story.” – Ann Handley “Give them quality. That’s the best kind of advertising.” – Milton Hershey “I’d rather spend money on things that improve the customer experience than on marketing.” – Tony Hsieh “We decided that if we get the culture right, most of the stuff, like…