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  • Do you Speak with Persuasion?

    … our everyday work. I believe that in the business of marketing, this is even more so. We are also training our clients, sometimes even teaching potential clients. We are doing webinars, creating videos, and much more. We are constantly speaking. As marketers, we are doing this all with one main purpose: to persuade. To persuade our clients to choose…

    Bas Van Den Beld/ State of Digital- 22 readers -
  • This was the best of 2016 on State of Digital

    … The end of 2016 is only a few days away. Time to look back at the most popular articles published on State of Digital last year! Here is the top 10 of 2016! The Ultimate Guide to Gmail Sponsored Promotions Tara West gives an in-depth view of Google Sponsored Promotions (GSPs), what they are, how and when to use them. It certainly a tactic…

    Bas Van Den Beld/ State of Digital- 44 readers -
  • Digital Marketers Learn via other Digital Marketers

    … want to learn from digital marketers about digital marketing. But if we take a closer look at the answers, we can see a pattern: the less ‘official’, the better you like it. It’s your peers you trust As you can see, most readers from State of Digital that answered like to learn from blog posts. 6 out of 10 named blog posts as their preferred way…

    Bas Van Den Beld/ State of Digital- 15 readers -
  • Commentary: Why Facebook Can’t Kill Organic Reach

    …! This post is part of the Commentary. In this series every week experts will shine a light on the digital industry. Where are we heading, what is going on and how should we approach this as decision makers? In this commentary we are talking about Facebook reach and where Facebook is going with Kristjan Mar Hauksson. Facebook has many sides, an important…

    State of Digitalin Social- 16 readers -
  • Friday Commentary: Why jumping on „SEO trends“ is a bad idea!

    … This post is part of the Friday Commentary. In this series every Friday experts will shine a light on the digital industry. Where are we heading, what is going on and how should we approach this as decision makers? In this commentary we are talking SEO with Bastian Grimm. There are so many changes in the field of SEO – it’s almost impossible…

    State of Digitalin SEO- 21 readers -
  • Best of 2014: No 4: Top resources for learning UX Design

    … This week we are showing you the 10 most popular posts of 2014 on State of Digital. The top 10 is based on a combination of reading numbers, shares and comments. This is number 5, by Barry Adams, about learning about UX. Originally posted: March 31, 2014, 12:00 Technology does not exist for its own sake. Technology is there to be used…

    Barry Adams/ State of Digitalin Content- 34 readers -
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