Features - Page 8

  • 5 Predictive Ordering Platforms for Restaurants

    … customizable pricing options. 4. PeachWorks: Managing recipes to calculate inventory usage PeachWorks integrates with a restaurant’s current technology systems to help owners and managers better understand their own inventory, sales, and food costs. The inventory module gives managers a place to track the ingredients on their shelves and then compare…

    Stephanie Miles/ Street Fight- 18 readers -
  • On-Demand Services and Apps Becoming Inevitable Tools for Reaching Customers

    … to commerce. “Being an on-demand solution is all about accessibility and immediacy,” says Andrew Chomer, executive vice president of sales and marketing with Pager, an on-demand service for connecting quickly with healthcare providers to assess their medical needs. Chomer says his company developer chat features to reach nurses, as well as see…

    Street Fight- 15 readers -
  • How Dashboards Are Shaping the Way Marketers Manage Local Campaigns

    … the company with the Best Dashboard for Managing Local Campaigns. Click here to enter your company before September 2nd for consideration.] “The number one thing brands and SMBs are looking for in dashboards is proof of performance and ROI,” says Jeff Tomlin, co-founder and CMO at VendAsta, a marketing platform that allows businesses to monitor…

    Stephanie Miles/ Street Fight- 13 readers -
  • 7 Ways National Brands Can Localize Email Marketing Campaigns

    … Email is where it’s at for national brands and retailers. The marketing channel took first place — ranking well above social media and search engine optimization — in Street Fight’s 2016 National-to-Local Marketers survey. But what separates the good campaigns from the best seems to be localization. Going local with an email campaign can…

    Stephanie Miles/ Street Fight- 19 readers -
  • Don’t Fall Victim to the Content Overproduction Trap

    … Every company asks this question at least once in regards to content marketing: How much content should we be producing to make a measurable impact? With hundreds of “gurus” in varying digital disciplines sharing 50 shades of gray area every day, it’s difficult to determine the right number for any company. You’ve likely heard some variation…

    The Blog Heraldin Content- 14 readers -
  • How Marketers Are Localizing Their Back-to-School Campaigns

    … items from the list to their carts, and then checkout online. Using location technology, Target is further personalizing the shopping experience and making it easier for parents to find everything they need in one shopping experience. 2. Running contests on Snapchat. Retail brands that want to seem hip and relevant are skipping over Facebook…

    Stephanie Miles/ Street Fightin How To's- 18 readers -
  • Should You Add Live Chat to Your Blog?

    … If you’ve been blogging for a while, you know that awesome content can lead to better SEO rankings, a bigger audience and money in your pockets. But, at the same time, producing all of that great content takes a lot of effort, so you want to get every bit of value out of your posts. Fortunately, there’s a simple way to do just that: Live Chat…

    The Blog Herald- 8 readers -
  • 6 Ways Brands Can Automate Updates on Local Facebook Pages

    … to a brand’s Facebook child pages. Users receive email updates whenever customers have commented on local pages, so they can respond quickly and resolve disputes before they result in negative online reviews. Brandify also offers location CMS and a local advertising product for brands that use display, search, and social advertising. 5. SOCi…

    Stephanie Miles/ Street Fightin Facebook- 18 readers -
  • What Local Consumers Really Want From a Loyalty Program

    … Loyalty programs have come a long way since the 1930s, when one of the first-known programs had consumers collecting stamps at supermarkets and gas stations to redeem for products in the Sperry & Hutchinson catalog. Points have given way to freebies, and paper punch cards have largely been traded in for mobile apps. But the dynamics…

    Stephanie Miles/ Street Fight- 17 readers -
  • 5 Buy Online, Pick Up In-Store Platforms for Retailers

    … of all sizes can use to fulfill online orders at their stores. 1. UniteU: Driving traffic to local outposts An integrated ecommerce platform, UniteU includes a buy online, pickup in-store and ship-to-store option for retailers as part of its omnichannel suite. UniteU takes a store’s location information and real-time product inventory levels…

    Stephanie Miles/ Street Fight- 11 readers -
  • 6 Ways Mobile Shopping Apps Are Targeting In-Store Customers

    … are shoppers ourselves, and there are certain types of information that we would want to see. Based on that, we are able to eliminate a lot of the useless content out there.” (Nevin Jethmalani, Looq) 6. Continuing with offers after consumers move inside. “Birdzi delivers personalized offers via the app and email, including a personalized weekly…

    Stephanie Miles/ Street Fight- 22 readers -
  • 6 DIY Tools Merchants Can Use to Make Video Ads

    … Without their own production capabilities, or the funds to hire an ad agency, the vast majority of small businesses have been shut out of video advertising. Even as video becomes a more important channel for customer acquisition and sales — with national retailers like Wal-Mart, Walgreens, and Target spending millions on branded content…

    Stephanie Miles/ Street Fightin YouTube- 25 readers -
  • 7 Retention Marketing Platforms for SMBs

    … and then uses it to generate marketing insights reports focused on engaging customers and recapturing lost revenue. Using customer profiles, merchants can learn what keeps their customers coming back and how their most loyal customers prefer to engage. They can then target those customers through email, text, and social media. 3. flok: Check…

    Stephanie Miles/ Street Fight- 20 readers -
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