• Making Ads You can Really Feel?

    … interacting might be surprisingly effective. These ads are for mobile devices and use the haptic feedback features that many smartphones offer. The obvious example is a mobile ad for a car company. As the video shows the car being started up, the video plays the sound and the phone actually vibrates to give the feeling of the engine roaring to life…

    Michael Levanduski/ Performance Marketing Insider- 12 readers -
  • Facebook Extends Structured Status Updates to Pages

    … In a bit of a puzzling move, Facebook has apparently extended its structured status updates to pages. Structured status updates, which Facebook introduced in early 2013, allow users to add emoticons to their status updates, as well as to answer the ever-present “What are you doing?” question by adding elements such as what they are feeling…

    David Cohen/ AllFacebookin Social Facebook- 12 readers -