Fiercecmo

  • 4 ways to build engaging videos

    … in a different survey by Forbes Insights noted that video content is preferred to text. ZOG Digital’s Sara Flick shared these insights and more with FierceCMO. ———— Everyone loves a good online video binge. The very mention of YouTube is likely to send many into a dark hole of pets playing musical instruments and kids sinking blindfolded baskets…

    ZOG Digital Blog- 5 readers -
  • 4 mobile strategies that can boost sales

    One area of opportunity for retailers to improve sales is the mobile marketplace. Consumers now spend more time on mobile devices than watching television or using a desktop computer, making mobile marketing more crucial than ever. This article, which features insight from ZOG Digital‘s Thomas Stern, was originally published on FierceCMO.

    ZOG Digital Blog- 1 readers -
  • 5 ways to maximize your paid search advertising campaign

    … audiences in ways that are not possible with traditional marketing,” said Kim Giroux, VP of paid advertising at ZOG Digital. “An optimized paid search advertising strategy has the ability to supplement search engine optimization, increase awareness and drive sales.” If your business is harder than it should be to find in search, Giroux shared a few…

    ZOG Digital Blogin Paid Search- 23 readers -
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