Finance

  • Infographic: Which Industries Have the Best Content Marketing?

    … for a given topic. Writers and editors have the ability to produce something valuable that stems beyond an intriguing headline or lede. In the infographic below, check out how three industries—finance, B2B, and tech—compare when it comes to performance metrics. Welcome to the Content Performance Games. How do you match up? The post Infographic: Which Industries Have the Best Content Marketing? appeared first on The Content Strategist. …

    The Content Strategistin Content- 26 readers -
  • Contently Case Studies Flipbook: The Finance Industry

    … Finance companies have to navigate an unusual dynamic: People struggle with personal finance, but most of them don’t trust the finance industry. How can brands bridge that gap and connect with consumers? A recent Contently survey on millennials and finance found that 30 percent of the young GIF-lovers did not trust finance companies, while 43…

    The Content Strategist- 18 readers -
  • The Rise of Mobile Banking

    … the only young consumer looking to escape the in-person process for the ease of mobile banking. According to a January 2017 Salesforce study, 31 percent of millennials use mobile as their primary banking option, nearly double any other channel. Millennials aren’t the only generation choosing to automate their finances. Fifty-one percent of Gen X…

    The Content Strategist- 23 readers -
  • 9 Standout Stories Our Clients Created in 2016

    … Two entrepreneurs meet at a cafe to discuss music and books in six languages. A young mother examines the sonogram of her son, relieved she will give birth to a healthy child. Doctors examine patient data to understand how prescription patterns play a role in the heroin epidemic. While these subjects sound like Netflix documentary recommendations…

    The Content Strategist- 30 readers -
  • LinkedIn Names Top Influencers of 2016

    …–have made him a must-read on LinkedIn for years. His favorite posts, he says, are those that look at “how companies, households and governments are having to deal with disruptions both from above and from below.” For example: He wrote about what the U.K. and European Union may look like three years after Brexit; reflected on why low oil prices have…

    David Cohen/ Inside Facebook- 24 readers -
  • How traffic light colors helped people from overspending

    … How traffic light colors helped people from overspending An east coast based bank reportedly installed a simple feature on their app to keep their customers from overspending. The bank simply put in different colored notifications that would indicate how your spending compared to the previous month. Using the simple red, yellow and green…

    Greg's Cornerin How To's- 15 readers -
  • How Do Your Email Engagement Rates Stack Up Against Your Competitors?

    … At this moment, 11 unread marketing emails are collecting dust in my personal inbox. GrubHub is trying to make me emotional about sharing holiday meals. (It’s working.) The Boston Red Sox want me to attend spring training. (Florida in March does sound lovely.) “Barack Obama” even sent an email about “fighting back.” (Yes we can?) Of those 11, I…

    The Content Strategist- 2 readers -
  • Tweet Directly Via Bloomberg Terminal

    … Bloomberg announced Wednesday that Bloomberg Professional subscribers can now tweet directly via their Bloomberg Terminals. Bloomberg Professional’s new SOCIAL tool allows compliance officers to grant permission to individual users to post to Twitter via chat service Instant Bloomberg while monitoring that Twitter activity to ensure that it falls…

    David Cohen/ Inside Facebookin Twitter- 18 readers -
  • Does My Credit Score Affect My Ability to Start a Business?

    … a loan, according to Quickbooks. In a lender’s eyes, your credit score reflects how well you manage money. As a small business owner or sole proprietor, lenders assume that if you can’t manage your own finances, you won’t be able to handle your business’s finances, either. Thinking about starting your own business in 2016? With no new taxes looming…

    Growmap- 20 readers -
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