Firefly Rewards

  • How to Keep Customers Loyal in 2017

    … by competitors.” (Walter Dubowec, Firefly Rewards) 4. Consider getting out of custom apps. “I expect to see restaurant merchants move away from custom apps as they take notice of the low star consumer ratings that the vast majority of these apps receive. Not every brand can pull off a custom app—it takes deep pockets to do it right and a rabid customer-base…

    Stephanie Miles/ Street Fightin Social How To's- 24 readers -
  • What Local Consumers Really Want From a Loyalty Program

    … and discounted retail items. Less cost-conscious consumers want to feel appreciated, and this is where VIP status or levels like gold, silver, platinum can help. All consumers like to be thanked for their business.” (Sunil Saha, Perkville) 5. A way to leave feedback “Consumers aren’t looking for blanket discounts. They want to feel special. One of the most…

    Stephanie Miles/ Street Fight- 16 readers -
  • 7 Ways Local Merchants Can Foster Customer Loyalty

    … customers will become more loyal. Nielsen found that 55% of consumers will pay more for a product from a company committed to a positive environmental impact. When you show you care about conserving energy, your customers care back.” (Walter Dubowec, Firefly Rewards) 3. Use seamless data capture. “Seamlesss data capture is key. Merchants need…

    Stephanie Miles/ Street Fight- 14 readers -
  • 6 Ways Local Merchants Can Use Rewards to Bring in Holiday Shoppers

    … Dubowec, Firefly Rewards) 3. Create holiday packages or bundles. “We know — and our merchants know — that the holidays are the biggest shopping time of the year, [and] package rewards tend to work well. For example, we have a few tanning salons that are bundling their services for a flat rate. For what normally would cost $60, they are offering…

    Stephanie Miles/ Street Fight- 15 readers -
  • 8 Ways to Collect More Customer Email Addresses

    …, on your website, on social media. Heck, even on the street.” (Didi Zheleva, InTouch CRM) 6. Consider list rentals. “List rental has long been a staple in the email marketing world. However, the name is a bit misleading in that it gives the impression that one takes physical possession of a list, which is not the case. The most reputable and highest…

    Stephanie Miles/ Street Fightin EMail- 17 readers -