Firefly Rewards

  • How to Keep Customers Loyal in 2017

    … recognize VIPs so they can give them an extra warm welcome.” (Zach Goldstein, Thanx) 2. Make connections during life-changing events. “Loyalty begins with finding the right consumer, creating a relationship with them and then working through channels to consistently communicate with them. Marketers have found that consumers who are going through…

    Stephanie Miles/ Street Fightin Social How To's- 24 readers -
  • What Local Consumers Really Want From a Loyalty Program

    … and discounted retail items. Less cost-conscious consumers want to feel appreciated, and this is where VIP status or levels like gold, silver, platinum can help. All consumers like to be thanked for their business.” (Sunil Saha, Perkville) 5. A way to leave feedback “Consumers aren’t looking for blanket discounts. They want to feel special. One of the most…

    Stephanie Miles/ Street Fight- 17 readers -
  • 7 Ways Local Merchants Can Foster Customer Loyalty

    … customers will become more loyal. Nielsen found that 55% of consumers will pay more for a product from a company committed to a positive environmental impact. When you show you care about conserving energy, your customers care back.” (Walter Dubowec, Firefly Rewards) 3. Use seamless data capture. “Seamlesss data capture is key. Merchants need…

    Stephanie Miles/ Street Fight- 14 readers -
  • 6 Ways Local Merchants Can Use Rewards to Bring in Holiday Shoppers

    … Dubowec, Firefly Rewards) 3. Create holiday packages or bundles. “We know — and our merchants know — that the holidays are the biggest shopping time of the year, [and] package rewards tend to work well. For example, we have a few tanning salons that are bundling their services for a flat rate. For what normally would cost $60, they are offering…

    Stephanie Miles/ Street Fight- 15 readers -
  • 8 Ways to Collect More Customer Email Addresses

    … of the things we do at Thanx is we integrate directly with existing email management tools — think Mailchimp or Constant Contact. From then on, when a consumer signs up for Thanx and selects an introductory reward, they are given the opportunity to enroll in the merchant’s email list for additional news and special offers. For merchants who turn…

    Stephanie Miles/ Street Fightin EMail- 18 readers -