First-Mover Advantage

In business, economics, or marketing, first-mover advantage, or FMA, is the advantage gained by the initial ("first-moving") significant occupant of a market segment. It may be also referred to as Technological Leadership. This advantage may stem from the fact that the first entrant can gain control of resources that followers may not be able to match.Sometimes, first-movers are rewarded with huge profit margins and a monopoly-like status. Other times, the first-mover is not able to capitalize on its advantage, leaving the opportunity for later entrants to compete effectively and efficiently versus the earlier entrants. These firms then may gain a second-mover advantage.
Posts about First-Mover Advantage
  • An Easy Technique

    …. For clickbank offers, I highly suggest using CBEngine for monitoring new offer, it works super well for this. For other offers, I recommend using Alexa, Quantcast & Compete to see which offers are suddenly getting tons of traffic (which signals they convert well and are advertised heavily, which I’ll say again, means lots of review traffic). …

    Traffic + Conversionin Affiliate SEO- 1 readers -
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    … than complex; you have to work hard to get your thinking clean to make it simple.” The iPhone was great because it didn’t fuss with the standard marketspeak of megahertz and gigawhatzits, but simplified its value proposition to “1,000 songs in your pocket.” The Magic Mouse became a sensation by removing buttons when everyone else was adding them…

    Shane Snow/ The Content Strategist- 8 readers -
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