Fitbit

Fitbit Inc. is a company headquartered in San Francisco, California, United States. Founded and managed by James Park and Eric Friedman, the company is known for its products of the same name, which are activity trackers, wireless-enabled wearable devices that measure data such as the number of steps walked, quality of sleep, and other personal metrics. The first of these was the Fitbit Tracker. The average price of a Fitbit is between $60 and $130, depending on the model. However, data cannot be downloaded off the Fitbit website unless one pays the premium membership price of $49 per year. Intraday data analysis cannot be downloaded at all.
Posts about Fitbit
  • 5 Ways Brands Are Using Wearables to Create Unique Marketing Moments

    … fitness trackers, like Fitbit and Jawbone, to smartwatches, by Apple, Samsung, and others, wearables are being worn almost continuously by consumers, and they’re seamlessly collecting data on whereabouts and personal routines. More than 250 million wearables are predicted to be in use by 2018, and more than half of consumers who use wearables (56…

    Stephanie Miles/ Street Fight- 29 readers -
  • Understanding Mobile User Behavior Is the Driver for Mobile Success

    … user the right application at the right time. For example, the success of the FitBit and other health- and fitness-focused devices and applications has highlighted the importance of being physically fit today. So if it’s important to be physically fit, when are people more open to dieting: When they’re eating or when they’re exercising? From our…

    AllFacebook- 22 readers -
  • Google Glass, Good Riddance

    … and again, but I would never want to be a Glasshole. Google Glass bothers me like Fitbit bothers me. It’s too much information for one human being. I’m too much of a control freak to have all of that data; how will I organize it, where will I store it? What if it breaks? Maybe I need to attend more CES shows to really get in the mood about wearables…

    Inside Facebookin Google- 14 readers -
  • Hacking Keyword Targeting by Serving Interest-Based Searches - Whiteboard Friday

    … as an interest of theirs. You can then further refine by demographics and psychographics, job, location, income, and all these other attributes. This is what you can do in, for example, Google's Display Planner as well. You can look at I want all the people who've read articles on MensHealth.com. Or you can get even more specific with some kinds…

    Moz Blogin Paid Search- 32 readers -
  • Three agency takeaways from the CES madness

    … “platforms.” Nest pulled ahead to become more than a thermostat device to being the platform hub of all your connected home. Fitbit is pulling away from being a tracker device to being the leading fitness hub that all other products want desperately to “work together with”. A few brands like Samsung are proving able to be the platform hubs…

    Digiday- 12 readers -
  • 5 Key Mobile Marketing Trends For 2015

    …. Apple helped the world of online payments take a giant step forward this fall when they announced Apple Pay. Similar to when then-CEO, Steve Jobs, was able to bring the major players in the entertainment space together to offer digital music and movies, Apple once again gained consensus among the three largest payment companies — Visa, Mastercard…

    Aaron Strout/ Marketing Landin SEO Mobile- 28 readers -
  • In the Internet of Things, Will You Be a Leader or a Follower?

    … Fuelband, Google Glass, Fitbit, and the Apple iWatch. Several manufacturers are experimenting with Google Glass on shop floors for machine inspection. The glasses, connected to maintenance and other relevant data, give a full picture of the machine's history and indicate what may need servicing or replacement. What You Need to Do Improve…

    MarketingProfs- 18 readers -
  • The 2014 media prediction report card

    … ballparks. But these organizations are the exceptions: Most retailers have yet to experiment with beacons or are just beginning to test the technology. “This was supposed to have been the year when the beacon invaded Main Street,” Tim Dunn, director of mobile and strategy at Isobar US, wrote on Digiday earlier this month. “Yet strangely shoppers…

    Eric Blattberg/ Digiday- 21 readers -
  • Bing Predicts 2015 To Be The Year Of The Wearables

    … After looking at this year’s top searches, Bing has turned its gaze toward the future to predict the top trends in 2015. Using its Bing Predicts technology, Bing says wearables will be the top technology trend of next year, with Apple Watch, Samsung Gear, and FitBit at the top of the wearable trends list for 2015. The site has created a number…

    Amy Gesenhues/ Search Engine Landin SEO- 8 readers -