Five Years Seo

  • Five Years of SEO: The changing SERPS

    …” to “Ads” (what increased the CTR with 11.4%) and more space for ads: 2011 again showed many changes to the SERPS. As Jeroen described in his article “The changing SERP of Google”, Google introduced a new design across most of their products, including search. Most emphasis this year definitely was put on local results, but also the enriching…

    Bas Van Den Beld/ State of Digitalin Social SEO- 19 readers -
  • Five Years of SEO: The SEO’s nightmare: Not Provided

    … Some call it ‘SEO bullying’. Others believe this was truly a measurement of privacy by Google, which is what the official statement said. Fact is that ‘Not provided’ has had a big impact on search, mainly on how SEO’s work, in the past few years. What is it? In the ‘old days’ life was good for an SEO when using an analytics tool like Google…

    Bas Van Den Beld/ State of Digitalin Paid Search SEO- 11 readers -
  • Five Years of SEO: The impact of Mobile

    … – there’s too many to think of one in particular, but I think the location based services powered through Google Maps are improving all the time.” Knowing where you are And with that remark James touches upon the most important change we’ve probably seen in the past five years when it comes to mobile (and maybe even beyond): location based. Google…

    Bas Van Den Beld/ State of Digitalin SEO- 12 readers -
  • Five Years of SEO: Hummingbird and Knowlegde Graph

    … to have much more of a communication with the search engine, they are not typing in keywords anymore, they are asking questions. So we can talk to the engine and get answers back now. Take a look at this ‘conversation’ I had with Google about the Eiffel Tower: You may notice a few things: First of all, it’s a conversation; they are not search…

    Bas Van Den Beld/ State of Digitalin SEO- 14 readers -
  • Five Years of SEO

    … The end of the year is here. This usually means you will start to see overview posts of what happened in the past year. But this year it’s not just the end of the year, it’s the end of the first 5 years of the decade as well. And 5 years is like an eternity in Digital Marketing and SEO in specific. If you are interested in SEO it might seem…

    Bas Van Den Beld/ State of Digitalin SEO Google- 11 readers -
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