Flash Sales

Deal-of-the-day (also called flash sales or one deal a day) is an ecommerce business model in which a website offers a single product for sale for a period of 24 to 36 hours. Potential customers register as members of the deal-a-day websites and receive online offers and invitations by email or social networks.As of 2011, deal-of-the-day sites have continued to grow in popularity, although new concerns have arisen over the longevity of the concept and the financial viability of one-day deals for small businesses.
Posts about Flash Sales
  • Leverage These Holiday Learnings For 2015 Retail Marketing Success

    …” messaging more than doubled shopper engagement. Marketers can use this tactic going forward by strategically employing flash sales not only during holiday periods throughout the year like Valentine’s Day and Mother’s Day. Offer limited time deals on jewelry, flowers or chocolate around the holidays, but leverage these events to drive incremental…

    Marketing Land- 22 readers -
  • Gilt Groupe Co-founder Tries Her Hand at On-Demand

    … the opposite of the department store model where you have a bunch of sales people approaching you from everywhere in a place where you’re not comfortable. Would you consider opening an ecommerce business in conjunction with the existing on-demand service? We don’t currently offer it. But yes, one day, yes. And a brick-and-mortar salon…

    Steven Jacobs/ Street Fight- 3 readers -
  • Looking for Leads? 11 Ways to Leverage Social Media

    When you’re pressed for time, trying to generate solid leads can seem like a nightmare. That’s where social media, with its ability to connect you with just about anyone, can be a great help. But how do you leverage this wide-ranging resource? To find out, we asked 11 YEC entrepreneurs how they’ve successfully used social media to generate leads in a short time frame.

    Scott Gerber/ Search Engine Journal- 7 readers -
  • 13 Ways to Beat the Facebook Algorithm

    … flash sales, special discounts, contests, etc. 8. Pay Attention to Analytics Since organic Facebook marketing has become significantly more difficult, it’s time to start paying careful attention to your analytics. You don’t need anything too fancy – Facebook’s own analytics can show you which posts perform better than others. See what kind of content…

    Larry Kim/ Search Engine Journalin Social Google Facebook YouTube- 3 readers -
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