Flash Sales

Deal-of-the-day (also called flash sales or one deal a day) is an ecommerce business model in which a website offers a single product for sale for a period of 24 to 36 hours. Potential customers register as members of the deal-a-day websites and receive online offers and invitations by email or social networks.As of 2011, deal-of-the-day sites have continued to grow in popularity, although new concerns have arisen over the longevity of the concept and the financial viability of one-day deals for small businesses.
Posts about Flash Sales
  • Leverage These Holiday Learnings For 2015 Retail Marketing Success

    …” messaging more than doubled shopper engagement. Marketers can use this tactic going forward by strategically employing flash sales not only during holiday periods throughout the year like Valentine’s Day and Mother’s Day. Offer limited time deals on jewelry, flowers or chocolate around the holidays, but leverage these events to drive incremental…

    Marketing Land- 26 readers -
  • Gilt Groupe Co-founder Tries Her Hand at On-Demand

    … garde Art Basel festival. The new role is a happy medium for Wilkis Wilson. She has spent her career in the fashion industry, working at Louis Vuitton and Bulgari, where she helped lead the brand’s retail efforts in the U.S., before leaving to build the flash sales site in 2007. Now, Wilkis Wilson wants to bring her knowledge of selling in stores…

    Steven Jacobs/ Street Fight- 9 readers -
  • Looking for Leads? 11 Ways to Leverage Social Media

    … leads in a short time frame. Incorporate a Non-Aggressive Sale I try to incorporate synchronicity between my social media platforms at all times. This includes linking people on Twitter to my Pinterest, then to my Facebook, then to my blog, etc. On all of these pages I have a “Contact Me” section done up in a special graphic. It’s non-aggressive…

    Scott Gerber/ Search Engine Journalin Social EMail- 8 readers -
  • 13 Ways to Beat the Facebook Algorithm

    … Over the past year, Facebook has been rolling out algorithm updates that have resulted in decreased visibility for business’s organic page posts – in March, it looked like organic reach on Facebook was rapidly approaching zero. So how do you beat the odds? In my article today, I’ll cover 12 tactics to beat the Facebook algorithm and help you…

    Larry Kim/ Search Engine Journalin Social Google Facebook YouTube- 3 readers -
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