• 7 Retention Marketing Platforms for SMBs

    … and then uses it to generate marketing insights reports focused on engaging customers and recapturing lost revenue. Using customer profiles, merchants can learn what keeps their customers coming back and how their most loyal customers prefer to engage. They can then target those customers through email, text, and social media. 3. flok: Check…

    Stephanie Miles/ Street Fight- 8 readers -
  • flok Launches Chatbots to Bolster Customer Engagement for Local Businesses

    … flok Launches Chatbots to Bolster Customer Engagement for Local Businesses July 26, 2016 by Joseph Zappa Leave a Comment Filed Under: News Launched just a couple months ago, customer engagement program flok has announced that its chatbot technology is now being leveraged by thousands of local businesses. flok’s main products center around…

    Street Fight- 11 readers -
  • 6 Tools SMBs Can Use to Identify Dissatisfied Customers

    … to learn more about their customers’ preferences and opinions. ListenPort also gives businesses a way to generate reports based on the data they collect and monitor reviews posted on social media. ListenPort offers a Basic plan for free. 2. flok: Send and receive chat messages with customers Although flok is primarily a customer loyalty…

    Stephanie Miles/ Street Fight- 9 readers -
  • 6 Ways Local Merchants Can Use Rewards to Bring in Holiday Shoppers

    … added a multiplier that increases loyalty.” (Brian Mattingly, Welcomemat Services) 2. Boost incremental spending with escalating rewards. “An effective small business holiday promotion is an escalating shopping reward program that pushes customers to one purchase level and then nudges them even higher to a second spending plateau. It works like…

    Stephanie Miles/ Street Fight- 7 readers -
  • 5 Tools Local Merchants Can Use to Segment In-Store Visitors

    … platforms is looking to fill that void. Using a combination of in-store beacons, geo-location tools, and customer segmentation technology, merchants are increasingly able to track visit frequency and send highly targeted promotions to maximize sales among their most valuable customers. Here are five platforms offering these capabilities to the local…

    Stephanie Miles/ Street Fight- 12 readers -
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