Flok

  • 7 Retention Marketing Platforms for SMBs

    … solution, OutboundEngine takes a full service approach and proactively nurtures the merchant’s customer list. OutboundEngine sends personalized messages and finds repeat business from a merchant’s network. 5. Belly: Sending automatic communication to lapsed customers Belly tackles retention through personalized rewards and automated win-back…

    Stephanie Miles/ Street Fight- 14 readers -
  • flok Launches Chatbots to Bolster Customer Engagement for Local Businesses

    … loyalty and rewards. In the past, the company has leveraged beacon technology to help small businesses reach out to customers who have previously visited their stores. For example, a restaurant owner using flok might check in with her customers a couple of hours after they have left the restaurant to evaluate their experience and possibly encourage…

    Street Fight- 15 readers -
  • 6 Tools SMBs Can Use to Identify Dissatisfied Customers

    …, then the merchant can follow up personally to resolve the issue before it escalates into a damaging public review. Businesses can try flok’s platform for free. 3. Loop: Address issues before customers walk out the door Loop is a mobile guest engagement solution that uses automated message routing to enable teams to manage customer requests. Guests can…

    Stephanie Miles/ Street Fight- 12 readers -
  • How SMBs Can Use Data to Become More Efficient Marketers

    Trustworthiness is something small business owners expect from the local marketing firms they worth with. But without data to back up their performance claims, many vendors struggle to maintain a positive reputation. According to a survey by Microsoft and Latitude White, fewer than 20% of SMBs trust the SEO and PPC firms they work with.

    Stephanie Miles/ Street Fight- 8 readers -
  • 6 Ways Local Merchants Can Use Rewards to Bring in Holiday Shoppers

    …. Our customers promote these limited-time holiday offers on their website, newsletters, social media pages, etc. for maximum exposure.” (Marty Regan, Perkville) 5. Be strategic with consumer targeting. “Merchants should target those consumers who have the highest probability to become loyal. People going through life changes, such as moving…

    Stephanie Miles/ Street Fight- 12 readers -
  • 5 Tools Local Merchants Can Use to Segment In-Store Visitors

    … merchant market. 1. Euclid Analytics: Pinpoint which in-store strategies lead to long-term retention. Euclid Analytics’ Loyalty 2.0 platform measures in-store shopper loyalty and engagement. It does this by understanding the patterns of repeat visitors and measuring “industry-specific loyalty metrics.” Loyalty 2.0 was designed for retailers, quick…

    Stephanie Miles/ Street Fight- 16 readers -
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