Follow No One

  • Facebook’s Atlas Helps Monteith’s ‘Follow No One’

    … to issues of duplicated reach across multiple devices. Atlas global head of sales Damian Burns stressed his company’s focus on people-based marketing in the release, saying: Atlas is an ad-serving and measurement platform that uses information from Facebook to deliver highly relevant ads to any person online, while protecting their privacy. Readers: What did you think of Monteith’s “Follow No One” campaign and its use of Atlas? …

    David Cohen/ AllTwitterin Facebook- 12 readers -