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  • 2017 Predictions for Mobile Marketing and Loyalty Trends

    … mobile off of their to-do list for their 2017 budgets. How are you leveraging mobile? Do you have an omnichannel approach? Is it personalized? Are you looking beyond your likes and reading actual customer conversations on social media? Mobile marketing is set to be a dominant marketing force over the next year; how’s your strategy looking? Rachel Newton is the marketing director at loyalty marketing technology provider SessionM. Image courtesy of Shutterstock. …

    AllFacebookin Mobile- 34 readers -
  • Why Brand Loyalty Hinges on Social Media Engagement

    … Ask any marketer who their ideal customer is, and most will tell you the same thing: a loyal one. This is because, as we all know, keeping customers is more cost-effective and efficient than finding new ones. However, the concept of brand loyalty is often difficult to pinpoint, much less cultivate. In order to achieve brand loyalty, one must…

    AllFacebookin Social Twitter- 24 readers -