For Further Study

  • Your Ecommerce Return Policy, Farting Hippos, Poor Web Design

    …, but the data is there. Return policies are important: two thirds of eCommerce shoppers look at them, and these policies are a large part of how consumers choose where to buy what they want. Read more. Subscribe to For Further Study Get weekly links to stories like these in your inbox. Subscribe to For Further Study. Curated by The Conversion Scientist himself. Trina Bolfing is the Content Scientist at Conversion Sciences. …

    The Conversion Scientist- 11 readers -
  • Why We Need CRO and Personality Traits of CRO Experts

    … What are the Conversion Scientists reading these days? Forbes doesn’t mince words when talking about CRO. Author Niel Patel has built several online businesses, including CrazyEgg and KISSMetrics. He would know. The article starts off with a great insignt: “Conversion optimizaiton works.” So, how did you do this year? Read more. 23.4…

    The Conversion Scientist- 10 readers -
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