Forbes Insights

  • Businesses Use Data to Improve Online Customer Service (Report)

    … are at the forefront of efforts to improve customer service online, which is notoriously bad. Historically, social customer service, while adopted increasingly by users, is a terrible way to get speedy service. Consumers want more flexible solutions, including mobile applications and live chat, but companies still seem to miss the mark. To deliver…

    AllFacebook- 10 readers -
  • 3 B2B Customer-Vendor Disconnects You Can Fix

    … Improve Content Marketing To Make Your Sales Team Happy B2B customers have changed how they buy causing B2B customer-vendor disconnects that hurt sales and extend the purchase process. This isn’t a news flash. Research has shown that B2B clients are 57% or more of the way through the purchase process before they contact vendors. Content…

    Heidi Cohen/ Heidi Cohenin Content- 8 readers -