Frank Fumarola

  • Pinterest Adds Retargeting Options for Pins, Websites

    … Pinterest Wednesday introduced several new ways for advertisers to retarget both users who interact with Pins and visitors to websites with the Pinterest tag. Product manager Frank Fumarola detailed the new retargeting options in a blog post, saying that brands using Ads Manager can now retarget based on five specific actions users take…

    David Cohen/ AllFacebookin Social Retargeting- 12 readers -
  • Pinterest Expands Ad-Targeting Options

    … product manager Frank Fumarola wrote in a blog post: In addition to targeting Promoted Pins based on pinners’ interests, search keywords, device, location and more, you can now also target promoted pins using your own business data. This lets you combine what you know about your customers with what we know about people on Pinterest. So the next time…

    David Cohen/ AllFacebookin Social Retargeting- 8 readers -
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