Functional Magnetic Resonance Imaging

Functional magnetic resonance imaging or functional MRI (fMRI) is a functional neuroimaging procedure using MRI technology that measures brain activity by detecting associated changes in blood flow. This technique relies on the fact that cerebral blood flow and neuronal activation are coupled. When an area of the brain is in use, blood flow to that region also increases.The primary form of fMRI uses the Blood-oxygen-level dependent (BOLD) contrast, discovered by Seiji Ogawa.
Posts about Functional Magnetic Resonance Imaging
  • Brain-to-Brain Marketing: Creating Content with Consumer Science in Mind

    … aware, with our choices being coaxed and steered at a subconscious level. Want to know more about the science and the art of content marketing? Check out the diverse CMW sessions available through our Video on Demand portal. Cover image by George Hodan, Publicdomainpictures.net, via pixabay The post Brain-to-Brain Marketing: Creating Content with Consumer Science in Mind appeared first on Content Marketing Institute. …

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