Gabrielle Laine-Peters

  • Future Skills for PR: A Q&A with Gabrielle Laine-Peters

    … is a skill.” – Gabrielle Laine-Peters Modern technology and the rapid reach of social media has been a game changer for the PR industry, a u-turn in the direction of messaging. Whereas in the past we held the “conch,” today’s consumer is an avid participant of “word of mouth” reputation, spread through social platforms at the speed of light. However…

    Maeve Sugrue/ Vocus Blog- 14 readers -
  • Adapt Your PR Skills or Die

    … This is a guest post by Vocus webinar speaker Gabrielle Laine-Peters. She will present Future Skills for PR on May 12. “Public Relations is about reputation – the result of what you do, what you say and what others say about you,” according to the Chartered Institute of Public Relations. Maybe ‘Perceived Reputation’ is a better term for PR. We…

    Brian Conlin/ Vocus Blog- 8 readers -
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