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This month’s Brighton SEO delegates all hoped for Google’s Gary Illyes to enlighten them on the major talking points in search this year. They weren’t disappointed. Google algorithm updates are frequently on the minds of SEOs and webmasters, and have been a hot topic for years. We are always on tenterhooks, waiting for the next change that could damage our site’s rankings.
… to https. If you’re accepting any data on your site, I’d encourage you to make the move as well. 301 Redirects – Gary Illyes announced that 3xx redirects no longer lose authority. So, it’s time to retire that www subdomain and push your traffic to your domain. We’re now just marketingtechblog.com without the www! 30x redirects don’t lose PageRank…