General Discussion

    • 2017 Affiliate Marketing Conferences and Events to Consider

      It’s that time when the next year’s budgets are being finalized and professionals interested in affiliate marketing are contacting us about the conferences they should consider attending in 2017. The reason being that every year since 2009 we’ve published our lists of all affiliate marketing conferences and events known to us — throughout the globe.

      Geno Prussakov/ Geno Prussakov- 3 readers -
  • 5 Affiliate Marketing Podcasts To Listen To

    Yesterday, a post on the “podcasts all affiliate marketers should subscribe to” appeared on Forbes.com. It listed great podcasts, and I especially appreciated the author’s approach — one underscoring the multifacetedness of affiliate marketing and the consequent “need to be updated on what’s going on everywhere at all times.

    Geno Prussakov/ Geno Prussakov- 13 readers -
  • Need an Affiliate Marketing Mentor/Coach? Consider LinkedIn!

    … Yesterday I received the following message: I am interested to know if you have a coaching program for affiliate marketing. I have some money to invest and want to give this the best attempt I can. If you have any coaching program available for students, I am very interested. Thank you and looking forward to hearing from you soon. I get these…

    Geno Prussakov/ Geno Prussakovin Affiliate- 6 readers -
  • 20 Affiliate Marketing Stats That Will Blow Your Mind

    … Ten years ago, when I was writing my very first book on affiliate marketing, I greatly struggled with the lack of statistical data on this industry, and quoted lack of research on it in my first interviews too. In this day and age, however, there is plenty of great data out there; and today I bring you my compilation of 20 bite-sized Tweetable…

    Geno Prussakov/ Geno Prussakovin Affiliate- 9 readers -
  • Affiliate Marketing – Effective Online Fundraising Method

    … technique to turn to when it comes to raising money online. However new (and/or unknown) the area of “affiliate marketing” may be to you, in the context at hand it works as straightforwardly as this: Nonprofit/charity/fundraiser signs up for affiliate programs (i.e. becomes an “affiliate,” which is 100% free); Fundraiser encourages its supporters to shop…

    Geno Prussakov/ Geno Prussakovin Affiliate- 11 readers -
  • Affiliate Marketing – CMO’s Least Mastered Area of Digital Marketing

    … A recent collaborative survey, conducted by Fanatics Media in partnership with Marketo, produced an eye-opening Chief Marketing Officer (CMO) Benchmark Report. Among the other things analyzed, the study sought to find out the most (as well as the least) mastered areas of digital marketing for present-day CMOs. Here’s what it revealed: Top 3…

    Geno Prussakov/ Geno Prussakovin Affiliate Mobile EMail- 19 readers -
  • 2016 Affiliate Marketing Conferences, Trade Shows, Events

    … Eighth time in a row, I am putting together my annual list of performance affiliate marketing conferences, trade shows, and events not to miss this year. Below you may find the ones to consider attending in 2016. Some are geographically-specific, others are niche-centric, but everyone in the industry should find a suitable show (or several…

    Geno Prussakov/ Geno Prussakovin Affiliate- 15 readers -
  • Does Affiliate Marketing Have a Problem of Inner Circles?

    … Years ago, the world’s largest affiliate marketing forum, ABestWeb, introduced an “Inner Circle” — a private forum within the forum, with one prerequisite for access: reaching a threshold of “500 of more posts.” This was a brilliant idea based on granting behind-closed-doors conversation access to those forum members who had proven…

    Geno Prussakov/ Geno Prussakovin Affiliate- 25 readers -
  • Comment to Win 1 of 5 Affiliate Summit East 2015 Passes

    … I have been running these contests for the past few years, and with the 2015 New York Affiliate Summit being just around the corner (the dates for this year’s East Coast show are August 2-4, 2015), I am happy to announce that I have 5 Networking Plus Passes (currently valued at $549.00 each) to give away. This will be my thirteenth time…

    Geno Prussakov/ Geno Prussakovin Affiliate- 45 readers -
  • FTC Updates Guidance on Disclosures of Affiliate Links

    … & Founder of AM Navigator – an award-winning OPM agency. Founder & Chair of Affiliate Management Days conference. Author of bestselling "A Practical Guide to Affiliate Marketing" (2007) and "Affiliate Program Management: An Hour a Day" (2011), speaker, consultant, and affiliate marketing evangelist. Tags: affiliate link disclosure, disclosure policy, Federal Trade Commission, FTC disclosure rules …

    Geno Prussakov/ Geno Prussakovin Affiliate- 5 readers -
  • Affiliate Program’s Performance is Everybody’s Business!

    … Terms “affiliate marketing” and “performance marketing” are frequently used interchangeably, and justly so. Affiliate marketing programs, regardless of structures and compensation models involved, are all based on the principle of performance-based compensation, whereby affiliates refer traffic to advertisers but get paid only when qualifying…

    Geno Prussakov/ Geno Prussakovin Affiliate- 16 readers -
  • Single Product eCommerce Websites and Affiliate Marketing

    … I am sure you have seen more than one of these over the years and, quite possibly, contemplated starting a one-product ecommerce website of your own, or… already have one. From digital products to gadgets of all sorts, and from single service offers to simply one type of product sold on one given website, single product websites abound all…

    Geno Prussakov/ Geno Prussakovin Affiliate- 27 readers -
  • Affiliate Summit West 2015 Reviews of Prussakov Session

    … Last month I spoke at the world’s largest affiliate marketing conference, Affiliate Summit, in Las Vegas, Nevada. This was my twelfth time speaking at this great show, and, based on the reviews, it’s been one of the most successful speeches of mine. My presentation on the “55 Must-Haves in Every Affiliate Manager’s Toolbox” was ranked one…

    Geno Prussakov/ Geno Prussakovin Affiliate- 11 readers -
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