Generation Y

Millennials (also known as the Millennial Generation or Generation Y) are the demographic cohort following Generation X. There are no precise dates when the generation starts and ends. Researchers and commentators use birth years ranging from the early 1980s to the early 2000s.
Posts about Generation Y
  • The Rules of Millennial Marketing, According to Stock Photos

    …— companies that are desperately trying to understand millennials tend to lack any real understanding of the demographic. (And that’s coming from a real-life twenty-something behind the keyboard.) What do marketers truly think about Generation Y? I searched the word “millennial” on Shutterstock to find out. 1. They are a nameless, faceless horde No one…

    Jillian Richardson/ The Content Strategist- 17 readers -
  • SPI 172: Game Changing Business Growth With Peter Voogd

    … I can’t wait for you to meet today’s amazing guest: He’s Peter Voogd, and he’s the leading authority on Gen Y entrepreneurship. As CEO of GameChangersMovement.com, Peter has trained nearly 5,000 young entrepreneurs. He draws on the wealth of experience he’s gathered from his own career (which started before he even hit high school) to teach…

    Pat Flynn/ The Smart Passive Income Blog- 14 readers -
  • Our Interview with Tim McLain on Millennial Marketing

    … of Generation Y are now adult consumers. Millennials should be a key focus for brands of all sorts as this generation now prepares to purchase their first home (5.2 billion renters will be buying their first home this year), have a baby and purchase a new vehicle. With this in mind, organizations need to be found online when these milestone…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • Why Millennial Travelers are Important

    … For the past few years the millennial consumer has been closely examined. The Millennials are the most connected, trendy, and largest generation. Because a lot of the members of this generation are still young and inexperienced, they are sometimes overlooked by hoteliers. But due to advancements in technology and their social network culture…

    E-Marketing Associatesin Social Content Google Facebook Twitter- 12 readers -
  • Bae, is your social media strategy on fleek?

    … differences. For “Generation Y, born 1981-2000,” Target emphasizes “fast, casual, direct and high-tech” communication and exhorts Target employees to “keep communication clear, direct and specific.” Sounds sensible, but that’s when you end up with awkward and outdated tweets with the #yolo hashtag. “When you see a brand aging down its social…

    Shareen Pathak/ Digidayin Social- 27 readers -
  • Snapchat COO Emily White Covers Generation Z at #FordNAIAS

    … entrepreneur hoping to change the smart watch market with his watch, the Comb 720. He choose to build a project that makes the smart watch interface and OS easier to use. He said White and Rojas’ insight on Generation Z was spot on; that they use the internet and social media to get answers from their friends and peers; as well as communicate…

    Kelsey Jones/ Search Engine Journalin Social- 12 readers -
  • The Top 15 Email Marketing Myths You Need to Know

    … clients over to more beautiful, responsive email templates. They’re professional, they’re cost effective, and they fully test your template in Litmus – even sending you the results. Here are Email Monks 15 Email Marketing Myths Myth: Generation Y uses smart gadgets and tablets the most. Myth: Sending a first time or repeat customer the same email…

    Douglas Karr/ Marketing Technology Blogin EMail- 11 readers -
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