• Waze Says Its Crowdsourced Navigation Data Brings Clarity for Marketers

    … Tapping into geolocation data has become essential for hyperlocal marketing strategies — but according to the folks at navigation app Waze, understanding what consumers are really up to when they travel around is a crucial next step. It can be easy for brands to make presumptions based solely on the fact that a specific person passed…

    Street Fightin Google- 17 readers -
  • Clandestine: Anomaly, Augmented Reality Game, Launches on iOS

    … ZenFri has announced the release of Clandestine: Anomaly, its augmented reality strategy game, on iOS devices. The game throws players into a war between aliens and a ‘reality-destroying virus,’ which takes place in their own neighborhood. In Clandestine: Anomaly, players must help a robotic alien race, whose ship has crashed near…

    AllFacebook- 33 readers -
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