Gimbal

  • Gimbal Launches Proximity Data Platform for Mobile App Publishers

    … Gimbal Launches Proximity Data Platform for Mobile App Publishers July 13, 2016 by Joseph Zappa Leave a Comment Filed Under: Mobile, News While more consumers own smartphones than ever before, they also face an unprecedented number of options when it comes to mobile apps. For app publishers, it can be hard to stand out in the crowd — even…

    Street Fight- 17 readers -
  • LBMA Podcast: Twitter/Foursquare, Amazon Dash, Verve/Roximity

    … LBMA Podcast: Twitter/Foursquare, Amazon Dash, Verve/Roximity July 8, 2016 by Asif Khan Leave a Comment Filed Under: On Location Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Twitter + Foursquare, Pinterest, Danone + INRIX, Amazon Dash, KWIK, Dolce & Gabana, Verve buys Roximity, Rover, KFC India, Gimbal + Health Media Network, xAd + Comscore. New infographic from Rich Relevance. …

    Asif Khan/ Street Fightin Social Twitter- 11 readers -
  • Gimbal CEO Says Getting Beacons Right Means Moving Beyond the Coupon

    … platform, and former EVP and chief customer officer at Yahoo, Russakow has discovered that while beacon technology is still incredibly young, a certain formula is proving to be golden for a great beacon deployment. Street Fight talked with Russakow recently to learn more about how beacons are evolving, where they’re making their biggest impact…

    Street Fight- 20 readers -