• 5 #GivingTuesday Campaigns That Won (and 3 That Lost)

    … to encourage people to donate to their 2 scholarship programs: The Social Impact Scholarship and the Diversity Leadership Scholarship. There are quite a few things they did right in this campaign, namely: They explained briefly what #GivingTuesday is all about They included their goal (to raise money for the scholarships) in the beginning of the email…

    Amanda Disilvestro/ Search Engine Watchin EMail- 16 readers -
  • 3 Ways to Turn #GivingTuesday Donors Into Year-Round Supporters

    … #GivingTuesday is twice as nice if the donors who give to your nonprofit on November 29th keep giving to you throughout the year. As you prepare for #GivingTuesday, consider adding these tasks to your to-do list. Once the buzz of the big day is over, you’ll be glad you did! Here are three easy ways to engage (and retain) your #GivingTuesday…

    Constant Contact- 12 readers -
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