Global Web Index

  • Content Uberization: Sharing Economy Meets Content

    … social media for content uberization The rise of long-form social media offerings such as LinkedIn Publishing and Medium tap into the content sharing economy. As of this writing, other social media platforms are rushing to enhance or extend their long form offerings. For example, Twitter is expected to up its limit to 10,000 characters sometime…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 37 readers -
  • 2016 Mobile Marketing Trends Every Marketer Needs

    … has grown at a faster rate than older ones. Mobile Time Spent Online By Age – Global chart – 3Q2015 Online mobile usage is growing fastest in areas where there’s lower Internet penetration, namely Latin America and the Middle East/Africa. BUT, India breaks the mobile mold. 85% of India’s digital population access the Internet via mobile…

    Heidi Cohen/ Heidi Cohenin Mobile- 63 readers -