Glossy

    • Ariel Foxman on taking a break from fashion media and his new role at Olivela

      Ariel Foxman hasn’t left fashion media behind, he’s just seeing what else is out there. “I wanted to explore other ways to get the fashion and style message across, outside of a primarily print brand,” the former InStyle and StyleWatch editorial director told Glossy this week. Foxman is now chief brand officer at Olivela, a NYC-based charitable luxury shopping site, a role he ...

      Digiday- 18 readers -
    • Marchesa is using Rent the Runway to test new collection of blouses

      Marchesa is using insights from Rent the Runway to inform its strategy for a brand-new apparel category: tops. Marchesa, best known for its ornate ballgowns and elaborate formalwear, is launching its first-ever collection of tops, available exclusively through the rental platform. According to Sarah Tam, svp of merchandising at Rent the Runway, the five-piece capsule collecti ...

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  • Eileen Fisher wants to reach younger consumers through recycled fashion

    … Eileen Fisher is winning over millennials with clothes older than they are. In a gallery space in Brooklyn’s Cobble Hill neighborhood, Eileen Fisher has put its cyclical fashion process on display through a two-week long exhibit called Circular By Design. The goal is to make its clothing recycling program and zero-waste initiatives…

    Digiday- 11 readers -
  • The Luxe Lab at Neiman Marcus signals a shift in focus for department stores

    … As sales and foot traffic decline, department stores are looking to new designers and brands to drive people back in. Last week, Neiman Marcus announced the arrival of Luxe Lab, a boutique-like collection of merchandise picked from a group of “forward-thinking” designers, including Simone Rocha, Nour Hammour and Francesco Scognamiglio. According…

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  • Three seasons in, see-now-buy-now is going nowhere

    … distribution and marketing, and such newfound responsibilities can overwhelm ones that aren’t equipped for it. “The infrastructure and scale is not there for a lot of brands. When you take out the middleman, you’re holding all responsibility, so you have to have a big platform that you can market,” said Elizabeth Stafford, managing director…

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  • Harper’s Bazaar reboots e-commerce play ShopBazaar to go niche

    … At one point in 2015, ShopBazaar, Harper’s Bazaar’s e-commerce platform, had a network of 150 retail partners, including department stores like Saks Fifth Avenue and the e-commerce retailer Yoox. The idea was to make as much of the magazine shoppable as possible, said Katie Hobbs, ShopBazaar’s executive e-commerce director, with a goal to scale…

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  • With $2 million in funding, Birdies hopes to scale the luxury slipper market

    … It took an email from Andy Dunn, the CEO of Bonobos, to convince Bianca Gates to quit her cushy job as a sales executive at Facebook to devote all her time to Birdies, the luxury slipper company she founded in 2015 with Marisa Sharkey, a former group vice president of strategy at Ross Stores. She had been wavering on the idea for months, when he…

    Digiday- 14 readers -
  • ‘No more panic’: Fashion week gets over its midlife crisis

    … The past few seasons of New York Fashion Week were full of hand-wringing and existential crises, as designers and observers panicked over how see-now-buy-now and social media were changing the fashion show as we knew it. This season, the dust appears to have settled. “People are adjusting. There’s no more panic. It’s more of an ongoing…

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  • Introducing the Glossy 50, honoring those transforming fashion and luxury

    … Welcome to the Glossy 50, our first annual list featuring men and women contributing to the transformation of fashion, luxury, beauty and technology. The industries are being turned on their heads. The heat is on to ship faster, lower prices and be first to market with trends. Those driving these modern strategies are the people we’re…

    Digiday- 12 readers -
  • RO NY founder Rony Zeidan: ‘Fashion’s not what it used to be — I blame Instagram’

    … to understand what’s going on and reacting to things, versus just waiting it out.” What it takes for new brands to be successful today Zeidan encourages brands navigating New York Fashion Week for the first time to “cut the fluff.” More often than not in fashion, experiments with new technologies and reimagined show models are marketing ploys, rather than…

    Digidayin Social- 11 readers -
  • After the flash sales gold rush, Gilt focuses on mining customer data

    … With the flash-sale model all but obsolete, the future of Gilt is riding on the site’s ability to appeal to its (self-reported) 9.7 million active members on an individual level. The company rolled out a new site on Tuesday that shifts its emphasis away from flash sales, putting the focus instead on new product drops, personalized…

    Digiday- 16 readers -
  • Jason Wu will make its debut as lifestyle brand at NYFW

    … The inspiration for Jason Wu’s first foray into lifestyle products was indubitably his love for Sharpies. While on a recent trip to Hong Kong, the designer spotted a display of Sharpie pens, chock-full of unique colors and packaging developed in collaboration with artists. It was then that he had the idea to expand Jason Wu into the lifestyle…

    Digiday- 14 readers -
  • ‘The wardrobe gap’: Clothing brand Brass is out to change officewear for women

    … Shortly after Katie Doyle and Jay Adams began offering in-person styling services for their online clothing company, Brass, they noticed an influx of shoppers candidly sharing their challenges dressing as modern women in the workplace. During the course of many one-on-one fit sessions Brass started in January, Doyle and Adams listened as women…

    Digiday- 16 readers -
  • Networking site for creatives looks to prove its worth at NYFW

    … A LinkedIn for creative people in industries including fashion and film is hoping New York Fashion Week will give it a shot in the arm. SohoMuse — created jointly by president and co-founder Consuelo Vanderbilt Costin and Leighton Webb, head of business development — is a members-only professional networking site designed to connect creatives…

    Digiday- 16 readers -
  • Driven by fast fashion, millennials choose luxury accessories over clothing

    … accessories serve as a way for both millennial and Gen Z shoppers to enter the luxury market in a way that indicates status without throwing it in the faces of their peers. “The reason why a lot of these brands have a certain prominence is they sell a lot of accessories,” he said in a previous interview with Glossy. “It’s like selling a piece…

    Digiday- 17 readers -
  • ‘Lipstick fits everyone’: Beauty brands are still slow to use plus-size models

    … Though Nadia Aboulhosn has worked as a plus-size model and designer for the past seven years, she just booked her first beauty campaign last month. “I would sit down in meetings with [beauty brands] telling them to create an eyebrow kit with me,” Aboulhosn said. “I’m not sure if I just wasn’t celebrity enough, but I kept getting turned down…

    Digiday- 16 readers -
  • How Estee Lauder grew sales 40 percent in China

    … Estée Lauder Cosmetics is watching its sales in China climb faster than any other market, thanks to a savvy local strategy that includes a 50-person dedicated team, branded Tmall storefronts, and freestanding e-commerce sites. Esteé Lauder reported its full year results for 2017 on Friday, announcing an overall sales growth of 40 percent…

    Digiday- 23 readers -
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