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  • Return Path vs 250ok: Email Deliverability Software and Services

    … Why does email deliverability matter? According to the 2015 Email Data Quality Trends Report by Experian, 73% of marketers reported having issues with email deliverability. Return Path has reported that over 20% of legitimate email goes missing. Undoubtedly, businesses encounter problems with deliverability, and that negatively impacts the bottom…

    Douglas Karr/ Marketing Technology Blog- 65 readers -
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