Google: Adwords

  • 7 tips to ramp up your holiday advertising

    …Search marketers, are you ready for the holiday shopping season? Columnist Mona Elesseily shares tips for getting the most out of your holiday paid search ads. The post 7 tips to ramp up your holiday advertising appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Mona Elesseily/ Search Engine Land- 9 readers -
  • Creating a B2B and B2C overlap strategy

    …How should you structure paid search accounts when your targets include both businesses and consumers? Columnist Justin Freid discusses how to develop an 'overlap strategy.' The post Creating a B2B and B2C overlap strategy appeared first on Search Engine Land. Please visit Search Engine Land for the full article. …

    Justin Freid/ Search Engine Landin Paid Search SEO- 7 readers -
  • A bigger Bing for your buck

    …Bing Ads doesn’t get the credit it deserves. While it’s true that Bing was slower to the paid ad game than Google and Yahoo, Bing Ads — formerly known as Microsoft’s MSN adCenter — has now been around for more than a decade and boasts some pretty impressive stats in its own right.... Please visit Marketing Land for the full article…

    Marketing Land- 13 readers -
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