Google: Adwords

  • Ad copy hack for your AdWords pathways

    … and not necessarily Marketing Land. Staff authors are listed here. About The Author Jason Puckett is the CEO & Founder of AdBasis. Ad creative optimization is the name of Jason's game. AdBasis is an A/B and Multivariate testing platform for search, social, display, remarketing & mobile ads. Jason is a digital marketing strategist, ad optimization expert and conversion rate enthusiast. AdBasis has helped over 1,000 companies improve their paid media through creative testing. …

    Marketing Landin Paid Search SEO Google- 17 readers -
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  • Responsive ads for the Google Display Network: 6 months in

    … At the Google Performance Summit in May 2016, Google announced responsive ads for display, which subsequently rolled out to advertiser accounts in July. Since we’ve been able to use responsive ads for six months now, I’ve included some of the most commonly asked questions below to cover some of the advantages, disadvantages and results seen…

    Marketing Landin Display Google- 15 readers -
  • Ad copy hack for your AdWords pathways

    … authors are listed here. About The Author Jason Puckett is the CEO & Founder of AdBasis. Ad creative optimization is the name of Jason's game. AdBasis is an A/B and Multivariate testing platform for search, social, display, remarketing & mobile ads. Jason is a digital marketing strategist, ad optimization expert and conversion rate enthusiast. AdBasis has helped over 1,000 companies improve their paid media through creative testing. …

    Search Engine Landin Paid Search SEO Google- 19 readers -
  • How your startup should be using Google AdWords

    … For the founder sitting in coworking spaces like The Farm SoHo or CoCo Minneapolis, or working from a home office, the harsh environment of Google AdWords can feel like a trap. Where do you even start? Do you hire someone to manage your campaigns, or do you try to get by in the beginning by having your intern do it? No matter what you do…

    Marketing Landin Paid Search Google How To's- 23 readers -
  • How your startup should be using Google AdWords

    … For the founder sitting in coworking spaces like The Farm SoHo or CoCo Minneapolis, or working from a home office, the harsh environment of Google AdWords can feel like a trap. Where do you even start? Do you hire someone to manage your campaigns, or do you try to get by in the beginning by having your intern do it? No matter what you do…

    Search Engine Landin Paid Search SEO Google How To's- 30 readers -
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