Google Adwords Management

  • A Client’s Introductory Guide to Pay Per Click Marketing

    … Since pay per click marketing generates loads of data on user behavior, and does so very quickly, it’s an excellent platform for iterative testing. It’s essential to test landing pages, ads, keywords and other factors. I’d also advise testing broader concepts, such as your business pricing model or new potential services. Tips Specifically…

    Tait Lawton/ PPC Heroin Paid Search- 1 readers -
  • A Client’s Introductory Guide to Pay Per Click Marketing

    … click marketers tend to be big data nerds. Since pay per click marketing generates loads of data on user behavior, and does so very quickly, it's an excellent platform for iterative testing. It's essential to test landing pages, ads, keywords and other factors. I'd also advise testing broader concepts, such as your business pricing model or new…

    Tait Lawton/ PPC Heroin Paid Search- 11 readers -