Google Algorithm

PageRank is an algorithm used by Google Search to rank websites in their search engine results. PageRank was named after Larry Page, one of the founders of Google. PageRank is a way of measuring the importance of website pages. According to Google: PageRank works by counting the number and quality of links to a page to determine a rough estimate of how important the website is. The underlying assumption is that more important websites are likely to receive more links from other websites. It is not the only algorithm used by Google to order search engine results, but it is the first algorithm that was used by the company, and it is the best-known.
Posts about Google Algorithm
  • Marketing 101: What is link juice?

    …, it should evolve into more of a maintenance process. Obviously, the best way to attract more links to your website is to create compelling, engaging and trustworthy content. Once you have that, promote it. Push it on social media — particularly LinkedIn and Twitter, but it may vary based on your industry. With quality content in your portfolio, you…

    MarketingSherpa Blogin SEO- 10 readers -
  • Did Google Just Update Their Algorithm? Sources say yes.

    … Earned Media, SEO If you’ve seen your Google Search ranking drop recently, you’re not alone. Despite the European Union breathing down their neck after issuing a $2.7 billion anti-trust fine, Google may have released an algorithm update. This move is classic Google, as they closely guard their corporate secrets and often issue updates…

    Relevancein SEO Google- 18 readers -
  • What is Google’s Knowledge Graph?

    … matches a search term, but also by making broader connections between data. Google, therefore, collects and analyzes massive amounts of data on people, places, things and facts and develops ways to present the findings in an accessible way. These are often rich results, like featured snippets, images carrousels or the famous Knowledge Graph Card…

    Yoast- 16 readers -
  • How Google is Winning the Fake News Battle

    … Beat the fake news sites in the SERPs If you want to ensure your website is robust and authoritative enough to ensure it’s beating fake news sites in the SERPS speak to the Tamar experts. We can help you implement structured data as well as ensuring your content is authoritative so you can reach position 0 and overtake the fake news sites. Evie Palaiochorinou Digital Marketing Specialist …

    Tamar SEO and Social Blogin SEO Google Facebook How To's- 20 readers -
  • Google’s ‘Fred’ update – Two Weeks On

    … option may well be to remove some advertising space, even if it is just on a temporary basis. The upshot of Fred is that there are a number of reasons why your site might have taken a hit, the main takeaway being that in Google’s view, your site holds no benefit for the regular searcher. If you have experienced a significant drop in traffic and can’t figure out why, then get in touch and the Tamar team will definitely be able to help. Joe Paul Digital Marketing Specialist …

    Tamar SEO and Social Blogin SEO Google- 20 readers -
  • SEO basics: What is SEO?

    … link to your website, the higher your ranking in Google will be. Keep reading: ‘Link building from a holistic SEO perspective’ » Another off-page factor is the competition or the niche of your specific website. In some niches, it is much harder to rank, than in other niches. The competitiveness of your market therefore also has a large influence…

    Marieke Van De Rakt/ Yoastin Paid Search SEO- 22 readers -
  • Interview with Maile Ohye (Google)

    … According to Maile Ohye of Google, “SEO is evolving into what Loren George McKechnie described as ‘search experience optimization’. It’s less about top ranking, and more about optimizing the searcher’s journey. It’s the intersection of content, UX, and as always, staying smart about search engines.” We had the chance to ask Maile a couple…

    Yoastin Google- 27 readers -
  • SEO basics: What does Google do?

    How does Google work? What does Google actually do? For many of you this will be fairly old news. But for all the SEO newbies: let me explain (in easy to understand prose) what Google actually does. Understanding Google could really help you create an SEO strategy that works! How does Google work? Search engines like Google follow links. They follow links from one web page to another.

    Marieke Van De Rakt/ Yoast- 27 readers -
  • Is Your Website Mobile-Friendly? Is It Mobile-Friendly Enough?

    … about with mobile is probably “mobilegeddon.” That’s the name of the algorithm update Google rolled out earlier this year. It was a simple update, targeted at sites that weren’t mobile friendly. We published a post about mobilegeddon a few weeks before the update. The post was designed to give website owners a last minute mobile tune-up before…

    Pam Neely/ GetResponse Blogin SEO Mobile EMail- 23 readers -
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