Google Analytics Campaign Tracking

  • Google Analytics Campaign URL Builder: New & Improved

    … If any of you have ever used Google Analytics Campaign URL Builder, you’re probably not very impressed. It’s pretty much just a form that concatenates the Google Analytics Campaign variables to the campaign URL that you wish to track. We decided to take it up a notch and build our own Google Analytics Campaign URL Builder on a new tools…

    Douglas Karr/ Marketing Technology Blogin Google- 17 readers -
  • Terminus: Build, Sync and Track Your Google Campaign URLs

    If you truly want to take advantage of Google Analytics, one feature you have to use is their Campaign tracking. Campaign tracking requires that you append querystring variables to a link. Those variables are seen and used to track the visits to the page within Google Analytics. By using campaign tracking, you leave nothing to the confusion of analytics – like referrals, direc ...

    Douglas Karr/ Marketing Technology Blog- 15 readers -