Google Analytics User Id

  • Why Google Analytics’ User Metrics Are BS [For Most Sites]

    … != me. Therefore, my girls can borrow my car without risk of being arrested for identity theft. Likewise, your client is a vehicle you, the user, use to get to a site. It’s not you. The problem with user-based KPIs in Google Analytics is they measure license plates, not social security numbers. Let’s Do an Experiment My devices: I have two laptops…

    Annie Cushing/ Annielyticsin Google Facebook- 17 readers -
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