Google Analytics Vs. Universal Analytics

  • How Universal Analytics Is Different And What You Should Be Doing Now

    … If you've been using Google Analytics (GA) as your analytics solution over the past year or so, you've probably noticed that Google has been promoting its new analytics solution called "Google Universal Analytics" (UA). UA was in beta for well over a year. On April 2, 2014, it was moved from beta to production. While Google is treating…

    Alan K'necht/ Marketing Land- 12 readers -
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