Google: Doubleclick

  • Google announces AMP speed and viewability enhancements for ads

    … method. Publishers and advertisers using DoubleClick and AdSense are already going to see this benefit, as those platforms automatically convert eligble ads to the AMP Ads format. The AMP spec group is encouraging creatives to switch to developing AMP Ads, and ad tech platforms/networks to begin using Fast Fetch for their ad tags. This new method…

    Search Engine Landin Google- 24 readers -
  • Study: Q1 Google Display Network placements

    … One of the best ways to fill the early part of the online marketing funnel is to advertise on Google’s network of partner sites, the Google Display Network (GDN). Essentially, these are websites that are either showing AdSense ads or websites that show ads from DoubleClick (some of the GDN inventory is actually “remnant” inventory that no one…

    Search Engine Landin SEO Google- 21 readers -
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